Tech Product Marketing Lead for Developer Tools

Bright Data; San Francisco (CA); Hybrid; USD 140,000 - 190,000; Full time

Job summary

Bright Data is seeking a Technical Product Marketing Manager to bring developer-facing products to market. You will own positioning, messaging and go-to-market, orchestrating programs across channels to drive growth. This hands-on role requires reading docs, running API calls, and testing products from a user’s perspective.

The position is hybrid in New York City or San Francisco. You will lead GTM launches, shape market intelligence, enable sales, and craft compelling copy for product pages and

Qualifications

• 5+ years in product marketing or technical marketing
• Proven experience taking technical products to market and running cross-functional programs
• Technical fluency: understanding software development lifecycle and how developers evaluate/tools
• Strong writing skills in English for both technical and business audiences
• Analytical mindset with funnel metrics and win/loss analysis

Responsibilities

• Positioning & Messaging: Own strategic positioning and messaging across channels.
• Go-to-Market Leadership: Own GTM strategy, pricing, packaging, and launches.
• Market Intelligence: Gather and synthesize insights to guide GTM and roadmap decisions.
• Agentic Growth: Contribute to AI agent discoverability and integrations.
• Sales Enablement: Arm sales with tools and content to sell and support.
• Copywriting: Write copy for product pages, launch content, and enablement materials.
• Cross-Functional Contribution: Contribute to channel strategy and partner programs.

Skills

Product marketing

Technical marketing

Cross-functional collaboration

Technical fluency

Strong writing

Analytical mindset

Job description

Bright Data is seeking a Technical Product Marketing Manager to bring developer-facing products to market. You will own positioning, messaging and go-to-market, orchestrating programs across channels to drive growth. This hands-on role requires reading docs, running API calls, and testing products from a user’s perspective.

The position is hybrid in New York City or San Francisco. You will lead GTM launches, shape market intelligence, enable sales, and craft compelling copy for product pages and