Talent Marketing Specialist - Remote

PetVet Care Centers; Westport, Northern (CT, KY); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Parental leave

401(k)

Job summary

PetVet Care Centers is seeking a Talent Engagement & Marketing Specialist to drive recruitment marketing and candidate nurture across the network. You’ll partner with recruiters, design targeted campaigns, and nurture active and passive talent through multiple channels to fill positions efficiently.

You will lead content creation for job postings, ads, and events, leveraging Canva and Adobe Creative Cloud, with a focus on candidate experience and data‑driven improvement.

Qualifications

• 3–5+ years of experience in recruitment marketing, talent engagement, talent acquisition, or a related field.

Responsibilities

• Engage and nurture prospective talent and leads generated through recruitment marketing, sourcing, referrals, conferences/career fairs, and other channels through timely, personalized outreach and follow‑up, helping connect interested candidates with the appropriate recruiter.
• Conduct talent and competitor mapping for priority roles, specialties, and markets, identifying prospective talent, target organizations, talent pools, and market activity to support proactive outreach and pipeline development.
• Support PetVet’s talent‑focused social media presence by developing content and creative, promoting priority opportunities and talent initiatives, maintaining a consistent content cadence, and using performance insights to strengthen engagement.
• Learn about candidates’ interests, experience, availability, and career goals; document conversations and next steps in the ATS or CRM, connect interested candidates with the appropriate recruiter, and maintain thoughtful follow‑up with those who aren’t ready to make a move yet.
• Build and execute targeted recruitment marketing and candidate‑nurture campaigns across CRM, email, SMS, digital advertising, career sites, recruiting events, and other channels.
• Create candidate‑facing content and creative assets, including job postings, digital ads, social graphics, recruiting flyers, email creative, and event materials using Canva, Adobe Creative Cloud, and similar tools.

Skills

Recruitment marketing

Talent engagement

Talent acquisition

Tools

Canva

Adobe Creative Cloud

Job description

At PetVet Care Centers, our mission is to improve the lives of animals and people — providing exceptional and compassionate care at every stage — for all the moments that matter.

Because life is better with pets.

We deliver the Ultimate Care Experience — every pet, every client, every time. That starts with a Culture of Care that supports our team members as much as the pets and clients we serve.

With more than 420 locally led hospitals and over 11,000 team members nationwide, we offer:

• Local autonomy with national support
• Career mobility and development opportunities
• A collaborative, inclusive environment where your wellbeing comes first

You care for pets. We care for you.

Position Overview

A great career opportunity can start with a post, an email, or a conversation that makes someone curious to learn more. As PetVet Care Centers’ Talent Engagement & Marketing Specialist, you’ll create those moments for people across the country. You’ll help our Talent Acquisition team engage the people who care for pets, support our hospitals, strengthen daily operations, and shape the client and patient experience across our network.

You’ll turn recruiting priorities into creative, targeted campaigns that reach active and passive talent and build candidate pipelines. In this hands‑on role, you’ll take ideas from concept to execution, using talent insights and performance data to strengthen your approach. You’ll also engage prospective candidates through personal outreach, nurture relationships, and follow up with leads from campaigns and events, helping each person feel informed, valued, and ready to connect with our recruiting teams.

Key Responsibilities

• Engage and nurture prospective talent and leads generated through recruitment marketing, sourcing, referrals, conferences/career fairs, and other channels through timely, personalized outreach and follow‑up, helping connect interested candidates with the appropriate recruiter.
• Conduct talent and competitor mapping for priority roles, specialties, and markets, identifying prospective talent, target organizations, talent pools, and market activity to support proactive outreach and pipeline development.
• Support PetVet’s talent‑focused social media presence by developing content and creative, promoting priority opportunities and talent initiatives, maintaining a consistent content cadence, and using performance insights to strengthen engagement.
• Learn about candidates’ interests, experience, availability, and career goals; document conversations and next steps in the ATS or CRM, connect interested candidates with the appropriate recruiter, and maintain thoughtful follow‑up with those who aren’t ready to make a move yet.
• Build and execute targeted recruitment marketing and candidate‑nurture campaigns across CRM, email, SMS, digital advertising, career sites, recruiting events, and other channels.
• Create candidate‑facing content and creative assets, including job postings, digital ads, social graphics, recruiting flyers, email creative, and event materials using Canva, Adobe Creative Cloud, and similar tools.
• Partner with recruiters, sourcing teams, Talent Acquisition leaders, employer brand partners, and external vendors to coordinate campaigns and keep outreach aligned with hiring priorities.

Qualifications (Required)

• 3–5+ years of experience in recruitment marketing, talent engagement, talent acquisition, or a related field.

Preferred Skills (Nice to Have)

• Experience supporting veterinary, healthcare, multi‑site, high‑volume, or other distributed recruiting environments.
• Experience marketing to and engaging specialized, hard‑to‑fill, or passive talent audiences.
• Familiarity with paid digital advertising, audience targeting, recruitment media, talent mapping, competitive intelligence, or campaign optimization.
• Experience supporting talent communities, candidate nurture, recruitment events, sourcing initiatives, or other talent attraction programs.

What We Offer

We care deeply about supporting our team members — professionally and personally. Benefits include:

• Medical, dental, and vision insurance
• Paid Parental Leave (birth, adoption, foster)
• 401(k) with discretionary contribution
• Team Member Pet Discounts
• Emotional wellbeing support — including Calm app access and 24/7 EAP
• CE stipends and career development resources
• Grant Circle — a relief fund for team members facing personal hardship
• Local hospital culture backed by national resources

Pay Range: $80,000 – $100,000 USD

At PetVet Care Centers, we’re committed to aCulture of Care — for pets, for the people who love them, and for the team members who make it all possible. With more than 400 hospitals across the U.S. and a team of over 11,000 dedicated professionals, including 1700+ veterinarians, we offer a unique blend of local leadership and national support that helps our hospitals thrive.

Our model is built on partnership, collaboration, and local medical autonomy, empowering each hospital to deliver high‑quality care while benefiting from shared resources and a strong professional community. Whether you’re providing care in a hospital or supporting operations behind the scenes, PetVet is a place where you can grow your career, stay connected to your purpose, and make a meaningful impact.

You care for pets. We care for you.

PetVet is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law. EOE, M/F/D/V

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