Talent Acquisition Marketing Manager

UNKNOWN; Temple (TX); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health insurance

Paid time off

401(k) plan

Tuition reimbursement

Parental leave

Pet insurance

Job summary

McLane is seeking a strategic Talent Acquisition Marketing Manager to lead the Talent Marketing strategy, aligning brand, digital campaigns, analytics, and leadership. You will partner with Corporate Marketing and TA leadership to elevate employer branding nationwide.

This role drives candidate attraction, engagement, and conversion through multi-channel campaigns, CRM, and data-driven insights, while developing a high-performing TA marketing team in Temple, TX with regional nuance.

Qualifications

• 3+ years of experience in marketing, digital campaigns, or brand strategy.
• Proven experience leading or influencing marketing initiatives and cross-functional teams.
• Strong understanding of digital marketing channels, content strategy, and campaign analytics.

Responsibilities

• Own and evolve employer brand strategy across national and regional markets.
• Lead multi-channel marketing initiatives including digital campaigns, social media, career sites, and targeted outreach.
• Develop data-driven strategies to improve candidate attraction, engagement, and conversion.
• Oversee development of marketing assets (digital, print, video, and social content) and measure campaign performance.
• Lead and develop a team of Talent Analysts, driving performance and growth.

Education

Bachelor's degree in Marketing, Communications, Advertising, PR, or related field

Job description

Take your career further with McLane

At McLane, our teammates are the driving force behind our success. We are a high-performing, collaborative organization that serves America's most recognized brands through innovation, operational excellence, and a shared commitment to growth.
As a leader at McLane, you will think long-term, act with purpose, and inspire high performance. You'll work alongside industry leaders, strengthen your expertise, and build meaningful connections across a nationwide network.

About the Role

We are seeking a strategic and results-driven Talent Acquisition Marketing Manager to lead our Talent Marketing strategy. This role is ideal for a marketing professional who thrives at the intersection of brand strategy, digital marketing, analytics, and leadership.
You will partner closely with Corporate Marketing and Talent Acquisition leadership to elevate McLane's employer brand and drive innovative, data-informed strategies that attract top talent across the country.

What You'll Do

Strategic Marketing Leadership

• Own and evolve McLane's employer brand strategy across national and regional markets
• Lead multi-channel marketing initiatives including digital campaigns, social media, career sites, and targeted outreach
• Develop data-driven strategies to improve candidate attraction, engagement, and conversion

Campaign & Channel Execution

• Design and optimize lead generation campaigns using CRM platforms, paid media, and digital marketing channels
• Oversee development of high-impact marketing assets (digital, print, video, and social content)
• Continuously assess campaign effectiveness using analytics, insights, and market data

Team Leadership & Development

• Lead and develop a team of Talent Analysts, driving performance, accountability, and growth
• Set clear goals, track performance metrics, and coach the team to deliver measurable outcomes

Partnership & Influence

• Collaborate with Corporate Marketing, HR, and business leaders to align marketing with workforce needs
• Partner with regional TA teams to tailor recruitment strategies by market and role type
• Present insights and performance data to senior stakeholders and leadership teams

Vendor & Budget Management

• Manage agency relationships, job boards, and digital media partners
• Oversee marketing budgets and optimize spend to maximize ROI
• Negotiate contracts and ensure alignment with business objectives

Compliance & Brand Governance

• Ensure all marketing efforts align with McLane brand standards and OFCCP guidelines
• Maintain consistency, compliance, and quality across all candidate-facing content

What You Bring

• Bachelor's degree (Marketing, Communications, Advertising, PR, or related field preferred)
• 3+ years of experience in marketing, digital campaigns, or brand strategy
• Proven experience leading or influencing marketing initiatives and cross-functional teams
• Strong understanding of digital marketing channels, content strategy, and campaign analytics
• Experience with CRM platforms and marketing technologies preferred
• Demonstrated success driving measurable outcomes (e.g., lead generation, engagement, conversion)
• Strong communication and storytelling skills
• Ability to translate data into actionable insights and business impact

Preferred

• Experience in employer branding or talent marketing
• Exposure to high-volume or geographically distributed workforce strategies
• Knowledge of HTML, CMS platforms, or digital content development

Benefits you can count on

• Day 1 medical, dental, vision, FSA/HSA, and company-paid life insurance
• Paid time off starting day one
• 401(k) with Profit Sharing after 90 days
• Tuition reimbursement, parental leave, pet insurance, and more

Work Environment

• Corporate office setting (Temple, TX)
• Some travel required

Why This Role Stands Out

This isn't just a marketing role-it's an opportunity to own and shape a national employer brand, influence how McLane attracts top talent, and directly impact business performance through innovative marketing strategy.

Our roadmap. Our story.

We've been forging our path as a leader in the distribution industry since 1894. Building an expansive nationwide network of team members for 130+ years has allowed us to stay agile for our clients across the restaurant, retail, and e-commerce industries. We look to the future and are ready to continue making industry-defining moves by embracing the newest technology into our practices, continuing team member training, and emphasizing our people-centered culture.
Candidates may be subject to a background check and drug screen, in accordance with applicable laws.
All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
For our complete EEO and Pay Transparency statement, please visit https://www.mclaneco.com/legal/employment/