Talent Acquisition Lead, Performance Marketing

Launch Potato; Florida; Hybrid; USD 120,000 - 180,000; Full time

Job summary

Launch Potato, a remote-first group with a South Florida HQ, is seeking a Talent Acquisition Lead for Performance Marketing to own the full recruiting function across affiliate and performance marketing roles. You will search, source, and close senior talent without layers, build a proactive pipeline, and design interview rubrics and scorecards to improve speed and quality.

This role requires deep experience in affiliate or performance marketing hiring, a hands-on approach, and the ability to

Qualifications

• Intimate knowledge of an affiliate or performance marketing business or track record recruiting and building performance marketing teams.
• Full-cycle ownership of searches from intake to close, independently.
• Sourcing engine you built yourself: inbound/outbound, with a repeatable framework and automation.
• Outreach that converts with measurable results and speed.
• Ability to defend calls and read without bias.

Responsibilities

• Own senior and hard-to-fill searches from intake through close.
• Build pipeline ahead of demand so a req has candidates ready.
• Develop recruiting playbook: scorecard floors, pre-screen rubrics, interview design.
• Direction and growth for Recruiting Ops Manager.
• Reporting to leadership on status and forecast stalls.

Job description

Talent Acquisition Lead, Performance Marketing

Our mission: create predictable, high-value customer acquisition at scale by connecting discovery, intent, and performance across category-leading consumer brands in finance, travel, and entertainment.

We run profitable and bootstrapped, with a South Florida HQ and a remote-first team across 18 countries.

WHY JOIN US?

You own outcomes here, not tasks. We measure work by impact, not activity. The pace is real, and change is constant, so the people who do best turn change into opportunity instead of waiting for it to settle. Feedback runs direct and lands with respect. Ordinary people make themselves extraordinary at Launch Potato.

Remote, US (ET hours) · Reports to the SVP of Talent

We're looking for the recruiter who finds the senior and hard-to-fill talent no one else surfaces, runs each search first touch to close, and makes our recruiting function sharper over time.

You'll own the whole talent acquisition function and searches that matter most to an affiliate and performance marketing business, the ones where a miss costs us months, and you'll do it without layers or handoffs, which means nobody downstream catches what you miss. The best recruiters can move quickly and strategically making sure that talent acquisition aligns to our business, not just the req, each hire raising the bar leading to extraordinary outcomes.

Tip: Only apply if you have had success hiring for an affiliate/performance marketing business OR built performance marketing teams (paid media, yield, CRO, tech roles focused on metrics that make an impact i.e. ROAS, margin, EBITDA, etc.)

• Real ownership. You run the search, make the calls, own the results. No layers, no handoffs.
• A teammate in your corner. Our Recruiting Ops Manager owns the backend so search work never bottlenecks, and helping that teammate grow is part of the seat.
• Partners, not gatekeepers. Hiring managers move with you as an extension of talent.
• Influence past filling seats. You become the expert the business consults on how to hire, and you leave behind systems that outlast you.
• A modern, AI-forward stack. Claude is in the daily workflow and the sourcing tools are real, with room to raise the bar on what's possible with a lean team.
• Room to grow. You start as an IC leading our Recruiting Ops Manager, with an opportunity to manage in the future based on success.

What You'll Bring

• Intimate knowledge of an affiliate or performance marketing business like ours, or a track record recruiting and building performance marketing teams: paid media, yield, CRO, and data science focused on the metrics that move the business.
• Full-cycle ownership. You've run searches first touch to close, solo, across concurrent searches, and senior leaders trust your read because you give it to them clearly and concisely.
• A sourcing engine you built yourself: inbound and outbound, passive included, with a repeatable framework and the tools and automation that moved your numbers.
• Outreach that converts. You know how many people you contacted on your last hard search and how fast, not just how many you sourced.
• Calls you can defend. When you don't have a read yet, or you got one wrong, you say so and go get the answer.

Nice to Have

• Built search reporting that let leadership see status at a glance and spot stalls early.
• Designed scorecards, pre-screen rubrics, or interview loops that sped up panel decisions.
• Recruited technical roles alongside engineering leaders.
• Coached an ops or coordinator teammate into a bigger role.

What You'll Own

• Our senior and hard-to-fill searches, from intake through close.
• Pipeline built ahead of demand, so when a req opens you already know who to call.
• The recruiting playbook: scorecard floors per req, pre-screen rubrics, interview design.
• Direction and growth for our Recruiting Ops Manager.
• The reporting layer leadership uses to see search status and forecast stalls.

What Good Looks Like

• Our hardest searches close faster than they do today, with healthier pipelines behind them.
• Standout candidates you met months ago get the call when the right req opens.
• Hiring managers ask for you by name.
• Panels decide faster because every req runs on a floor and a rubric you sharpened.
• The backend never bottlenecks a search, and our Recruiting Ops Manager keeps growing.
• Leadership sees search status at a glance and sees stalls coming.

This Isn't the Right Seat If You

• Lean on agencies to build your pipeline.
• Have mostly sourced or coordinated for other recruiters.
• Recruit for roles without wanting to understand the business behind them.
• Make the call on gut and fill in the reasoning later.

Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.