Supervisor, Programmatic

WPP Media Limited; United States; Hybrid; USD 60,000 - 140,000; Full time

Job summary

EssenceMediacom, a leading WPP Media brand, seeks a Supervisor, Programmatic to drive campaign strategy, management, and execution for a global technology client. You will lead DR and Demand Gen initiatives, with emphasis on YouTube, while translating performance data into strategic client insights.

Join a collaborative team within the Media Futures Group, mentoring junior staff and shaping full-funnel media strategies in a fast-paced environment.

Qualifications

• 3–5+ years of hands-on programmatic/digital media buying experience.
• Proven experience with Google Ads, Demand Gen, and YouTube ads.
• Strong communication, client-facing skills, and ability to manage expectations.
• Experience mentoring junior team members and leading for results.

Responsibilities

• Oversee setup, daily management, optimization, and scaling of DR and Demand Gen campaigns across Google Ads and YouTube.
• Lead client communications, present performance reviews, and translate insights into recommendations.
• Analyze campaign data to deliver reports and ROI-focused insights to the client.
• Collaborate on full-funnel media strategies from awareness to DR conversions.
• Mentor associate team members to ensure high execution standards and smooth workflow.
• Partner with planning, analytics, and leadership to drive innovation and efficiency.

Skills

Programmatic/digital media buying

Google Ads

Demand Gen

YouTube ads

PMP execution

Client management

Data analysis

Team mentoring

Tools

Google Ads

YouTube Ads

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

AboutEssenceMediacom: A Leading WPP Media Brand

This role is within EssenceMediacom, a leading brand within WPP Media, where you will be instrumental in driving breakthroughs for the world’s best brands through data-driven media and creative strategies.

Role Summary

We are seeking a Supervisor, Programmatic to join our dedicated Media Futures Group (MFG) team managing flagship B2B hardware portfolio for a global technology leader. In this role, you will be responsible for leading campaign strategy, management, and execution across Direct Response (DR) and Private Marketplace (PMP) channels, with a heavy focus on Demand Gen and YouTube platforms. You will serve as a primary client-facing leader, translating complex performance data into actionable insights for a highly sophisticated client marketing team.

Responsibilities

• Oversee the setup, daily management, optimization, and scaling of programmatic Direct Response (DR) and Demand Gen campaigns across Google Ads and YouTube.
• Serve as a key daily point of contact for the client. Lead campaign status calls, present performance reviews, and effectively communicate strategic recommendations.
• Pull, analyze, and synthesize campaign data to deliver meaningful reports. Translate complex media metrics into business insights that demonstrate ROI to the client.
• Collaborate on full-funnel media strategies, connecting top-of-funnel brand awareness initiatives down to conversion-focused DR tactics.
• Guide and mentor associate team members, ensuring high execution standards, error-free delivery, and smooth workflow management across campaigns.
• Partner closely with internal planning, analytics, and associate director leadership to drive innovation and campaign efficiency across the B2B hardware portfolio.

Requirements

• 3–5+ years of hands-on programmatic/digital media buying experience.
• Proven hands-on experience with Google Ads, with specific expertise in Demand Gen campaigns. Strong background in YouTube ads and PMP execution is highly preferred.
• Strong verbal and written communication skills with demonstrated experience presenting directly to clients and managing client expectations.
• Demonstrated experience managing direct reports, interns, or guiding junior team members on campaign execution.
• Excellent analytical skills with a proven track record of extracting insights from data and presenting them in a clear, compelling manner.
• Ability to manage complex campaign details and multi-task effectively in a fast-paced environment.
• Must be based near a US WPP Media office - hybrid schedule.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising. WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenwe'retogether, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

US Pay Range

$60,000 - $140,000 USD

Please read our Privacy Notice for more information on how we process the information you provide.

As set forth in WPP Media’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.