Supervisor, Media Planning

wppmedia; Atlanta (GA); Hybrid; USD 85,000 - 110,000; Full time

Benefits offered by this job

Competitive medical

Group retirement plans

Vision

Dental insurance

Significant paid time off

Preferential partner discounts

Employee mental health awareness days

Job summary

WPP Media, within EssenceMediacom, seeks a Manager of Planning to lead day-to-day account activities, translate objectives into media strategies, and direct media plans in line with the approved strategy.

You will mentor Associate staff, partner with leadership on plan development, and ensure seamless integration with agency partners in a fast-paced environment.

Qualifications

• A Bachelor's Degree in advertising, marketing, business administration or communication; OR equivalent professional work experience.
• 3-4 years experience in strategy/planning, preferably in a media agency setting.
• Experience across digital and traditional media channels.
• Experience with MediaOcean and Prisma preferred.
• Data-driven work environment experience is a plus.
• Able to work autonomously in a fast-paced, deadline-oriented environment.
• Adaptable to take direction and multi-task.

Responsibilities

• Direct day-to-day account activities of the group and translate objectives into media strategies.
• Direct development of media plans aligned with the approved strategy.
• Develop the skills and knowledge of assigned Associate(s) and/or Senior Associate(s).
• Partner with the Director on communication plan development and recommendations.
• Oversee planning/buying integration with outside agency partners.
• Coach and guide junior staff on day-to-day activities.
• Provide updates to media and agency partners on project status.
• Ensure media financial accountability with Client Accounting and agency partners.

Skills

Communication plan development

Media analyses

Team coaching

Client relationship

Media budgeting

Education

Bachelor's Degree in advertising or related field

Tools

MediaOcean

Prisma

Job description

About WPP Media

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

About EssenceMediacom: A Leading WPP Media Brand

This role is within EssenceMediacom, a leading brand within WPP Media, where you will be instrumental in driving breakthroughs for the world's best brands through data-driven media and creative strategies.

Role Summary & Impact

As a Manager of Planning, you will direct the day-to-day account activities of the group and play a key role in translating marketing and advertising objectives into overall media strategies. You will also direct the development of media plans consistent with the approved strategy. You will be responsible for developing the skills and knowledge of assigned Associate(s) and/or Senior Associate(s).

Skills and Experience

• Partner with the Director on all aspects of communication plan development and recommendations.
• Demonstrate a full understanding of the Client's businesses as a basis for all future work.
• Determine and supervise the best possible implementation of all approved communication plans and projects.
• Direct marketing and media analyses to support recommendations.
• Act as primary planning/buying integration contact for outside agency partners.
• Supervise, guide and counsel Senior Associate(s) and/or Associate(s) on all day-to-day activities.
• Train planning staff in media and marketing disciplines as well as the specifics of the Client's business and industry.
• Accurately, objectively, and constructively evaluate the performance of Senior Associate(s) and/or Associate(s) via the talent development process.
• Provide insightful updates to media and agency partners on the status of all account projects.
• Assume ultimate media financial accountability with Client Accounting and agency partners.
• Act with high integrity when managing solid relationships across agency and media partners to ensure brand understanding, more effectively sell ideas, and contribute to positive agency evaluations,

A Bachelor's Degree in advertising, marketing, business administration or communication; OR equivalent professional work experience.

3-4 years experience working within strategy/planning, preferably within a media agency setting.

Previous experience working across all media channels (digital and traditional).

Previous experience working with tools including MediaOcean, Prisma is preferred.

Previous experience working in a data-driven environment is a plus.

Able to work autonomously in a fast-paced, deadline-oriented environment.

Adaptable to take direction and multi-task.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment.

WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

• competitive medical
• group retirement plans
• vision
• dental insurance
• significant paid time off
• preferential partner discounts
• employee mental health awareness days

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP Media is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media, please send an e-mail to WPP Media Leave Administration at [e-mail] or call [phone] and let us know the nature of your request and your contact information.

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