Supervisor, Brand Experience

Publicis Groupe; New York, Providence (NY, RI); On-site; USD 59,000 - 91,000; Full time

Job summary

A leading company in the marketing sector is seeking a Supervisor, Brand Experience to oversee media planning for a major pharma brand. The role involves managing a team, developing strategies, and ensuring effective execution of media plans. The ideal candidate will have substantial experience in pharma media and a strong understanding of cross-channel media. The company values diversity and offers a robust benefits package.

Benefits

Medical Coverage

Dental

Vision

401K

Parental Leave

Tuition Reimbursement

Flexible Time Off

Qualifications

• 3+ years of experience in pharma media planning/strategy.
• Agency experience highly preferred.

Responsibilities

• Manage day-to-day Media Planning and Strategy functions.
• Supervise and motivate direct reports.
• Evaluate media performance and develop strategies.

Skills

Communication

Time Management

Curiosity

Education

B.A. or B.S. in Marketing

Tools

Microsoft Suite

Nielsen Suite

Kantar

comScore

Job description

Company Description

CoLab is a fully integrated, cross-discipline team that provides best-in-class services in a fluid and modular way. With our clients at the center, we create brand movement at the speed of people’s lives by connecting real-time data with world-class creative, content, and media in service of growth and Return on investment.CoLab is a “power of one” solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the atmosphere of a startup company with the stability and experience of a global leader.

Job Description

Collective is looking for a talented Supervisor, Brand Experience to manage the day-to-day Media Planning and Strategy functions for world class pharma brand. This person will support a team in the development, execution, and stewardship of media plans for assigned business. The Supervisor will also effectively leverage experience, knowledge and skills to push fresh thinking to address client, agency, and team needs with the assistance of the senior staff on the business. This position will manage several junior staff day to day and reports directly to the AMD/Director, Brand Experience.

Responsibilities

• Responsible for contributing to the development of and executing strategy for the functional area.
• Evaluates capabilities and composition of a wide range of media vehicles to determine which would most effectively reach the target audience across both national and local channels.
• Evaluates and assesses media performance in order to determine the extent to which the original media objectives and strategies were accomplished.
• Research, interpret and evaluate available marketing and research data to develop media objectives and strategies.
• Responsible for managing projects and resources for area of specialization.
• Effectively communicate and present to top management and clients.
• Closely supervise the implementation and execution of the media plan, which includes ideation, budgeting, scheduling and establishing benchmarks for control. Accountable for accuracy and media intelligence.
• Supervise and motivate direct reports. Coordination and communication across inter-agency partnerships and internal resources/teams.
• Overseeing budget reconciliation process and serve as resource in monthly billing and invoice management. Resource for others to resolve complex questions/problems. May perform other duties and responsibilities that management may deem necessary from time to time.

Qualifications

• B.A. or B.S., preferably in Marketing, Advertising, or related field.
• 3+ years of experience in pharma (DTC) media planning/strategy
• Agency experience highly preferred. 3+ year’s media planning experience.
• Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Media Tools Flowchart Software, R/F and Optimization Software, comScore, Prisma, Mbox, MRI/GfK, GWI.
• Strong knowledge of all cross-channel media, with a drive for curiosity and passion for the client’s business.
• Demonstrate ability to learn new propriety software and processes quickly and proficiently.
• Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation.
• National and local planning experience.
• Minimal supervision, relies on experience/judgment.
• Understanding of Activation/Negotiation team functions. Understand the capabilities of each media channel to maximize the impact and components within each campaign.
• Able to make independent decisions and identify priorities. Meet client and internal deadlines and obligations.
• Manage projects, resources, stakeholders, and participants. Orient, train, assign and review the work of subordinates. Be able to identify and promote solutions.
• Be a resource to others in the resolution of complex problems/issues.
• Adept at time management and handling shifting priorities

Additional Information

Our Publicis Groupe motto “Viva LaDifférence”meanswe’rebetter together, and we believe thatour differences make us stronger. It means wehonor and celebrate all identities, across all facetsof intersectionality, and it underpins all that we doas an organization.We are focusedon fostering belonging and creating equitable &inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail] Range: $59,850 - $90,620 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/20/2025All your information will be kept confidential according to EEO guidelines.