Student Social Media Intern

Paycom - ATS; Lawrence (KS); On-site; USD 14,000 - 19,000; Part time

Job summary

KU Memorial Unions is seeking a Social Media Intern to create engaging digital content and copy for Instagram, Facebook, and TikTok. You will attend campus events, craft captions and emails, and help grow our online presence while collaborating with the marketing team on timely campaigns.

The role requires strong writing skills, camera comfort, and knowledge of trends. Part-time hours; pay starts at $12.00/hour with final rate based on qualifications and experience.

Qualifications

• Excellent verbal and written communication; tailor messages to audiences.
• Strong interpersonal skills for campus engagement.
• Proficient with Instagram and TikTok; awareness of trends.
• Comfort on camera; willing to participate in video content.
• Experience in copywriting and content editing.
• Experience interviewing street-style or professional settings.
• Knowledge of strategies to grow following and engagement.

Responsibilities

• Create Social Media Content: Film, photograph, edit, and create engaging content for Instagram, Facebook, and TikTok.
• Write Engaging Copy: Create social media captions, email content, event descriptions, and other marketing copy.
• Engage with the Campus Community: Attend campus events, some evenings and weekends, to support outreach.
• Provide live social media coverage of events when appropriate.
• Support Email Marketing: Create engaging email content for students, faculty, parents, and others.
• Support Social Media Growth: Develop ideas to grow audiences and strengthen digital presence.
• Edit Digital Content: Edit Reels, TikToks, photos for platforms.
• Stay Current on Campus Trends: Identify timely content opportunities.
• Manage Projects: Use Asana to organize daily assignments and priorities.

Skills

Verbal communication

Written communication

Social media

Copywriting

Content creation

Video editing

Interviews

Audience growth

On-camera presence

Tools

Asana

Job description

What We’re Looking ForThe Social Media Intern plays a key role in advancing the KU Memorial Unions brand by creating engaging digital and social media content and strategies. This position will contribute to the marketing team’s efforts to reflect the Union’s Mission, values and principles in their digital presence and in person. The multimedia intern brings creativity, enthusiasm, and a strong understanding of social media trends to develop content that connects with the campus audience and strengthens the Union’s online presence. The intern will have strong writing and communication skills to help effectively convey the Union’s voice and communicate well with the campus community.Why You’ll Love Working HereThe KU Memorial Unions serve as vibrant community hubs for the University of Kansas, bringing students, faculty, staff, alumni, and guests together through dining, retail, events, programs, services, and welcoming spaces across campus.As a Social Media Intern, you’ll have the opportunity to build your professional portfolio while creating content that reaches the KU community. You’ll gain hands-on experience with social media, digital marketing, copywriting, photography, video production, email marketing, and event coverage while working alongside the KU Memorial Unions marketing team.What You’ll DoCreate Social Media Content: Film, photograph, edit, and create engaging content for digital platforms including Instagram, Facebook, and TikTok. Content may support the KU Memorial Unions, KU Dining, and KU Bookstore social media accounts.Write Engaging Copy: Create social media captions, email content, event descriptions, and other marketing copy that reflects the KU Memorial Unions brand voice.Engage with the Campus Community: Attend campus events outside of regularly scheduled shifts, including some evenings and weekends as needed, to support outreach and represent the KU Memorial Unions brand. Provide live social media coverage of events when appropriate.Support Email Marketing: Create engaging email content for students, faculty, parents, and other members of the KU community.Support Social Media Growth: Develop creative ideas and strategies to grow social media audiences, increase engagement, and strengthen the KU Memorial Unions' digital presence.Edit Digital Content: Edit Reels, TikToks, photographs, and other multimedia content for use across digital platforms.Stay Current on Campus Trends: Keep up with campus news, events, trends, and other relevant topics to identify opportunities for timely and engaging content.Manage Projects: Organize daily assignments and project needs using Asana and communicate progress, deadlines, and priorities with the marketing team.Collaborate with the Marketing Team: Contribute ideas, participate in planning, and work collaboratively to support marketing initiatives and organizational priorities.Pay Rate: The anticipated pay for this position starts at $12.00. The final rate will be determined based on qualifications, experience, education, and years within the job or industry.Schedule: Part-time, primarily Monday–Friday between 9:00 a.m. and 5:00 p.m., with some evenings and weekends as needed and with advance notice.What You’ll BringExcellent verbal and written communication skills, with the ability to tailor messages to different audiences.Strong interpersonal skills and the ability to confidently engage with others in a dynamic campus environment.Proficiency with social media platforms, particularly Instagram and TikTok, and a strong understanding of current social media trends and best practices.Comfort being on camera, including taking photographs and participating in video content.Demonstrated experience or practice in copywriting, content creation, and editing.Experience or practice conducting street-style or professional interviews.Knowledge of strategies and best practices for growing a social media following and increasing audience engagement.Preferred QualificationsExperience creating short-form video content for Instagram Reels, TikTok, or similar platforms.Experience with photography, video editing, or other multimedia content creation.Experience creating content for a college, university, student organization, or other campus-focused audience.Familiarity with email marketing platforms or digital marketing tools.Experience using project management platforms such as Asana.Working ConditionsWork is performed primarily in a professional office setting and may include regular travel between KU Memorial Unions locations and other on-campus locations to support marketing activities and events. The position requires flexibility and adaptability, including the ability to adjust to changing priorities and respond to job-related needs on short notice.The position may require attendance at campus events outside of regularly scheduled shifts, including occasional evenings and weekends, with advance notice. The position routinely uses standard office and digital equipment, including laptop computers, mobile devices, printers, and other technology used to create and manage digital content.Duties of All KU Memorial Union PositionsAdhere to University and KU Memorial Union policies and procedures.Demonstrate the organization’s core values and apply the seven Team Principles in your role by aligning your work with our Lines of Effort: Our People, Engaging Programs, Outstanding Service, Collaborative Partnerships, Inviting Spaces, and Budget Management.Support the KU Memorial Unions End State as described by the Executive Director, and work to achieve and uphold the department’s mission and core values: community, dignity, empowerment, excellence, innovation, and safety.Follow the seven Team Principles: competence, creating a cohesive team through mutual trust, creating shared understanding, setting clear leader intent, written/verbal communication, disciplined initiative, and risk management.Demonstrate a positive, solution-oriented attitude in performing job responsibilities and collaborating with colleagues to foster a respectful and productive work environment.Always exhibit professional decorum while representing the KU Memorial Unions and the University, including routine events and meetings that occur outside of the office, around campus, and in the community.