Student: Marketing/Studio Assistant

University of Kentucky; Lexington (KY); On-site; USD 21,000 - 25,000; Part time

Job summary

University of Kentucky student opportunities is seeking a part-time Social Media Assistant to work off-campus at a Lexington artist's home studio. You will create and schedule content on Instagram, TikTok, Pinterest, and CapCut, using Canva to maintain a cohesive brand voice while exploring engaging campaigns.

Ideal candidates are current UK students with a 3.0+ GPA, comfortable with online marketing, and able to work 15 hours per week during the spring/summer.

Qualifications

• GPA 3.0 or above and enrolled as an undergraduate or graduate student.
• Experience with online marketing, selling and advertising.
• Proficient in Canva for creating engaging digital content.
• Experience with TikTok, Instagram, Pinterest and CapCut.

Responsibilities

• Assist with creating and scheduling engaging social media content.
• Help manage posting across platforms (Instagram, TikTok, Facebook, Pinterest).
• Assist with digital advertising and promotional campaigns.
• Support strategies to increase brand awareness, engagement and sales conversions.
• Brainstorm and execute creative marketing ideas and campaigns.
• Maintain consistent brand voice and visual identity across platforms.
• Interpret social media analytics and apply insights to improve content performance.

Skills

Social media marketing

Canva

TikTok

Instagram

Pinterest

CapCut

Content creation

Brand voice

Time management

Communication

Education

Currently enrolled student

Tools

Canva

CapCut

Instagram

TikTok

Pinterest

Job description

You must be a current UK student to apply to this position. This position is located off-campus with a local Lexington employer and is not affiliated with UK.

• GPA 3.0 or above
• Undergraduate or Graduate student
• Experience with online marketing, selling, and advertising
• Proficient in Canva for creating engaging digital content
• Experience with TikTok, Instagram, Pinterest, and CapCut

• 15
• Starting trial period at 15 hrs per week - can lead to 20 hrs per week after evaluation (UK students encouraged to apply)
• Availability to work 15 hours per week with a flexible schedule around school commitments

Job Summary

Job Duties/Responsiilities:

• Strong understanding of current social media trends and platform best practices
• Ability to interpret social media analytics and use insights to improve content performance
• Creative mindset with a strong eye for aesthetics, branding, and visual storytelling
• Assist with creating and scheduling engaging social media content
• Help manage social media posting across multiple platforms (i.e Instagram, TikTok, FaceBook, Pinterest)
• Assist with digital advertising and promotional campaigns
• Support strategies to increase brand awareness, engagement, and sales conversions
• Brainstorm and execute creative marketing ideas and campaigns
• Maintain consistent brand voice and visual identity across all platforms
• Excellent attention to detail and organizational skills
• Self-motivated with the ability to work independently and collaborate effectively within a team
• Strong communication, time management, and problem-solving skills

Additional Information:

• - Work in a creative artist’s home studio alongside the artist and two additional assistants.
• Studio is located in South Lexington on a quiet country road, approximately 17-18 miles from the University of Kentucky campus.
• The home is shared with one friendly dog and two friendly cats, so applicants should be comfortable working around animals.
• Assist with a variety of products, including handmade jewelry, ceramics, original artwork, books, vintage items, and creative supplies.
• Position includes a six-week introductory/trial period, with the opportunity for continued employment through the spring/summer based on performance.

Skills / Knowledge / Abilities

• Familiarity with online marketing strategies and digital advertising
• Strong written and verbal communication skills
• Excellent interpersonal and customer service skills
• Comfortable using social media platforms, including TikTok, Instagram, and Pinterest
• Creative thinker with the ability to generate fresh content and marketing ideas
• Understanding of online selling, e-commerce, or social commerce is preferred
• Ability to analyze social media performance and apply insights to improve results
• Strong organizational skills with excellent attention to detail
• Self-motivated with the ability to work independently and as part of a team