Streaming Content Strategy & Analysis Manager, CNN

CNN; Atlanta (GA); On-site; USD 70,018 - 130,034; Full time

Benefits offered by this job

Health insurance

Employee wellness program

Retirement savings plan

Paid holidays and sick time

Job summary

A leading media organization is seeking a Streaming Content Strategy & Analysis Manager in Atlanta, Georgia. The role involves analyzing content performance and audience trends to inform programming and investment decisions. Candidates should have over 4 years of relevant experience and a strong background in financial modeling with advanced Excel skills. Exceptional communication and project management abilities are essential. A competitive salary range from $70,018 to $130,034 is offered, along with various benefits including health insurance and retirement plans.

Qualifications

• 4+ years of experience in consulting, banking, or similar analytical roles.
• Experience in media, entertainment, or direct-to-consumer businesses preferred.
• Excellent analytical skills with proficiency in Excel and PowerPoint.
• Ability to translate complex analyses into clear insights.
• Proven experience creating executive-level presentations.

Responsibilities

• Analyze content performance and audience trends.
• Develop reporting and evaluate performance across platforms.
• Support content investment evaluations and discussions.
• Assist in post-launch performance reviews and analyses.
• Provide support for senior management including strategy reviews.

Skills

Analytical skills

Financial modeling

Communication skills

Project management

Collaboration

Education

Bachelor’s degree preferred

Tools

Excel

PowerPoint

Job description

Your New Role

The Streaming Content Strategy & Analysis Manager supports the development, evaluation, and performance analysis of content across CNN’s streaming ecosystem. This role helps inform strategic decisions around content investment, programming priorities, and platform performance by delivering data‑driven insights across the full content lifecycle, from initial pitches through post‑launch analysis. You will partner closely with teams across Programming, Finance, Data & Analytics, Product, Research, and Content Development to assess content opportunities, track development progress, monitor performance trends, and develop materials that inform leadership decision‑making. This role is ideal for an organized, analytical thinker who can translate complex data into clear strategic insights and is passionate about the evolving streaming and media landscape.

Content Strategy & Performance Analysis

• Analyze content performance and audience trends to generate insights that inform programming and content investment decisions.
• Develop analytical frameworks and reporting to evaluate title‑level and portfolio performance across CNN’s streaming platform.
• Identify key performance indicators and emerging trends to guide content strategy and platform growth.
• Maintain a working understanding of competitive activity and broader industry developments.

Content Lifecycle & Investment Support

• Support the evaluation of potential content investments by helping develop strategic and financial rationale for programming initiatives.
• Contribute to the preparation of materials used in content investment and programming decision discussions with leadership.
• Track content pipeline updates and support reporting on the progress and outcomes of content decisions.
• Assist in post‑launch performance reviews and analyses to evaluate results against original strategic expectations.

Cross‑Functional Collaboration & Enablement

• Partner with Data & Analytics, Finance, Programming, Research, Product, and Content Development to support content strategy initiatives.
• Help build tools, processes, and reporting that improve visibility into platform performance and content insights.
• Support internal stakeholders in understanding platform performance and identifying opportunities to improve audience engagement.
• Manage multiple analytical workstreams simultaneously while maintaining strong attention to detail.
• Provide support for senior management, including strategy reviews, board presentations, and other leadership meetings.

Qualifications & Experience

• Bachelor’s degree preferred.
• 4+ years of experience in consulting, investment banking, corporate strategy, FP&A, business development, or similar analytical roles. Experience in media and entertainment and/or direct‑to‑consumer businesses preferred.
• Excellent analytical and financial modeling skills, with advanced proficiency in Excel and PowerPoint.
• Demonstrated ability to translate complex quantitative and qualitative analyses into clear insights and recommendations.
• Strong ability to synthesize analytical outputs, identify the “so what,” develop early hypotheses, and propose next lines of inquiry.
• Proven experience creating executive‑ready presentations and strategic materials, with exceptional attention to detail and strong visual storytelling skills.
• Strong organizational and project management skills, with the ability to manage multiple priorities simultaneously.
• Strong written and verbal communication skills.
• Collaborative and diplomatic, with experience working across cross‑functional stakeholders in fast‑paced environments.
• Experience working directly with or in support of executive‑level stakeholders.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law. If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Pay Range

Pay Range: $70,018.00 – $130,034.00 salary per year. Other rewards may include annual bonuses, short‑ and long‑term incentives, and program‑specific awards. Additional benefits: health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time, and vacation.