Strategy & Planning Manager RM

Openkrill; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

Openkrill is seeking a Digital Media Planner to design and execute bold digital campaigns across display, search, social, programmatic, and video. You will allocate budgets, guide briefs, and ensure campaigns exceed expectations.

Collaborate with Growth and Customer Success to bring strategies to life, contribute to new business pitches with client-aligned insights, and stay ahead of trends to keep our clients leading the market.

Qualifications

• Proven experience (2+ years) in digital planning, media planning, or related role in an ad agency or digital marketing agency.
• Strong understanding of digital advertising platforms, technologies, and trends.
• Experience developing and executing digital media plans across multiple channels (display, search, social, programmatic, video).
• Proficient with tools like Google Ads, Facebook Ads Manager, DV360, and programmatic DSPs.
• Experience analyzing campaign data to measure effectiveness and optimize performance.
• Knowledge of industry best practices and emerging digital marketing trends.

Responsibilities

• Shape digital media strategies and allocate budgets to power campaigns.
• Collaborate with Growth and Customer Success to translate strategies into campaigns.
• Play a key role in new business pitches by aligning proposals with client goals.
• Develop category overviews, track industry trends, and present actionable insights.
• Stay ahead of industry trends and emerging technologies, proposing bold strategies.

Tools

Google Ads

Facebook Ads Manager

Display & Video 360

Programmatic DSPs

Campaign data analysis

Digital planning

Digital advertising platforms

Media plans across channels

Industry trends knowledge

Fluent English (B2+)

Job description

• Shape the Future: Design digital media strategies, allocating budgets to power key campaigns, and ensure every brief comes to life in ways that exceed expectations.
• Collaborate and Innovate: Work hand-in-hand with our Growth and Customer Success teams to bring your strategies to life. You'll be the go-to expert, guiding our teams toward seamless campaign success.
• Win New Business: Be an integral part of our new business pitches! Your insights will help shape proposals and ensure they align perfectly with client goals.
• Industry Insights Guru: Develop category overviews, track industry trends, and present compelling updates infused with actionable takeaways and strategic recommendations to keep our clients ahead of the curve.
• Stay Ahead: Always keep your finger on the pulse of industry trends, emerging tech, and best practices. Propose bold, innovative strategies that put us ahead of the competition.
• Proven experience (2+ years) in digital planning, media planning, or a related role within an advertising agency or digital marketing agency.
• Strong understanding of digital advertising platforms, technologies, and trends.
• Experience in developing and executing digital media plans across various channels, such as display, search, social media, programmatic, and video.
• Proficiency in using digital advertising tools and platforms, such as Google Ads, Facebook Ads Manager, Display & Video 360, and programmatic DSPs.
• Experience in analyzing campaign data and performance metrics to measure effectiveness and optimize campaigns.
• Knowledge of industry best practices, emerging digital marketing trends, and new technologies.
• Fluent English (B2+)