Strategic Retail Channel Growth Manager

Libbey; Toledo (OH); On-site; USD 90,000 - 120,000; Full time

Job summary

Libbey is seeking a Channel Marketing Manager to lead channel strategies and growth initiatives across Retail. You will partner with Sales, Product, Brand Marketing, and customers to tailor assortments and deliver category-leading experiences that drive profitable growth.

You will analyze performance, influence promotions, and work across functions to optimize the Libbey portfolio. A data-driven mindset and strong communication are essential for success.

Qualifications

• Bachelor's degree in Marketing, Business, or related field required; MBA preferred.
• 5+ years of experience in Channel Marketing, Category Management, Product Marketing, Commercial Strategy, or related commercial roles.
• Demonstrated success developing and executing strategies that drive revenue, profitability, and market share.
• Strong business, financial, and analytical acumen.
• Ability to constructively challenge assumptions, advocate for a point of view, and use data and insights to influence decisions while maintaining strong working relationships.
• Proven ability to build credibility across commercial teams and influence stakeholders without direct authority.
• Comfortable balancing customer needs, business objectives, and competing priorities in a fast-paced environment.
• Strong communication, presentation, storytelling, and relationship-building skills.
• Advanced proficiency in Microsoft Excel, PowerPoint, and business analytics tools.

Responsibilities

• Develop and execute annual channel strategies aligned with Libbey commercial priorities and growth objectives.
• Partner with Sales, Product, and Brand Marketing to identify and execute growth opportunities.
• Build a deep understanding of assigned retail channels, customers, category trends, and shopper behaviors.
• Translate customer, category, and market insights into actionable business recommendations.
• Serve as a strategic partner to Sales on customer planning, line reviews, and promotional initiatives.
• Partner with Product teams on assortment strategy, innovation, and portfolio development.
• Analyze sales, profitability, market share, and ROI performance to guide decision making.
• Lead retail trade show and channel activation efforts.
• Collaborate across Sales, Marketing, Product, Supply Chain, Customer Experience, and Finance.
• Champion a One Libbey approach that fosters collaboration, accountability, and shared success.

Skills

Channel Marketing

Category Management

Product Marketing

Commercial Strategy

Data analysis

Communication

Presentation

Relationship-building

Strategic thinking

Education

Bachelor's degree in Marketing/Business or related field

MBA preferred

Tools

Microsoft Excel

PowerPoint

Job description

Libbey is seeking a Channel Marketing Manager to lead channel strategies and growth initiatives across Retail. You will partner with Sales, Product, Brand Marketing, and customers to tailor assortments and deliver category-leading experiences that drive profitable growth.

You will analyze performance, influence promotions, and work across functions to optimize the Libbey portfolio. A data-driven mindset and strong communication are essential for success.