Strategic Product Growth Director

WhiteCap Search; Westlake Village (CA); On-site; USD 150,000 - 190,000; Full time

Job summary

Whitecap Search seeks a dynamic leader to translate market opportunities into actionable business strategies, aligning cross‑functional teams from conception through commercialization. The role focuses on lifecycle management, delivering tangible results through proactive problem‑solving in fast‑paced markets.

The ideal candidate will drive product and portfolio strategies, identify opportunities, and build roadmaps that optimize growth, pricing, and go‑to‑market plans.

Qualifications

• Bachelor's degree in Business, Marketing, or related field.
• 8+ years experience in Product Management, Category Management, Marketing, or related discipline.
• Strong analytical, financial, and business acumen.
• Ability to translate market insights into actionable business recommendations.

Responsibilities

• Maintain an obsessive focus on customers, competitors, and evolving market dynamics to identify opportunities early and inform product and portfolio decisions.
• Develop and manage product and portfolio strategies that support company growth objectives.
• Identify, size, and prioritize opportunities using customer insights, market trends, competitive intelligence, operational feasibility, and financial potential.
• Build product roadmaps and recommend where to invest, optimize, expand, simplify, or discontinue.
• Lead product initiatives from concept through commercialization, launch, and performance follow‑up.
• Define product requirements, value propositions, target customers, pricing considerations, and launch objectives.
• Partner with R&D, Operations, Commercialization, and other stakeholders to ensure products are feasible, scalable, and aligned with business goals.
• Drive cross‑functional alignment on priorities, timelines, risks, trade‑offs, and key decisions.
• Ensure products are sales‑ready with clear positioning, customer value propositions, pricing rationale, sales tools, launch materials, and customer‑facing support.
• Partner with Sales and Marketing to develop and refine customer presentations, sales stories, training materials, and selling tools.
• Participate in key customer meetings, sales calls, and commercialization discussions as needed to support adoption and remove barriers to success.
• Gather feedback from customers, sales teams, and internal stakeholders to improve product positioning, messaging, and support materials.
• Serve as the product expert for internal teams and customer‑facing discussions.
• Monitor product, category, and portfolio performance through sales, margin, velocity, distribution, SKU productivity, and other key metrics.
• Track post‑launch performance against revenue, margin, distribution, customer adoption, and strategic objectives.
• Develop business cases, dashboards, and recommendations that improve performance and guide decision‑making.
• Recommend and drive corrective actions when initiatives are not delivering expected results.
• Identify opportunities for optimization, innovation, simplification, or expansion based on data, market insights, and business priorities.

Skills

Cross-functional leadership

Strategic thinking

Market analysis

Product lifecycle

Education

Bachelor's degree in Business/Marketing or related field

Job description

Whitecap Search seeks a dynamic leader to translate market opportunities into actionable business strategies, aligning cross‑functional teams from conception through commercialization. The role focuses on lifecycle management, delivering tangible results through proactive problem‑solving in fast‑paced markets.

The ideal candidate will drive product and portfolio strategies, identify opportunities, and build roadmaps that optimize growth, pricing, and go‑to‑market plans.