Strategic Portfolio Marketing Lead

Deloitte France; Pittsburgh (Allegheny County); On-site; USD 137,000 - 282,000; Full time

Job summary

Deloitte seeks a Portfolio Marketer in the Strategy & Transactions area to lead marketing strategy, messaging, and campaign ROI across channels. The role involves managing a virtual, matrixed team and partnering with stakeholders to shape content and insights that support business growth.

The successful candidate will bring extensive marketing leadership experience, strong executive presence, and a track record of guiding multi-project initiatives within a global professional services firm.

Qualifications

• 15+ years of experience in marketing, with a focus on marketing strategy and planning.
• Bachelor's Degree in Marketing or related discipline.
• Experience in a virtual, matrixed organization, preferably for a global corporation or professional services firm.

Responsibilities

• Develop marketing strategy and drive prioritization of marketing and communications campaigns
• Own overarching core messaging frameworks and develop positioning, messaging, and ROI strategy
• Lead market analysis (competitive, trends and white space) and make recommendations to business stakeholders
• Own overall channel strategy specific to the sector to drive growth of the business
• Work closely with business stakeholders to shape research, content, and insights agenda aligned to key business issues and client needs
• Create audience management strategies that prioritize buyer targeting and client journey development
• Build external marketplace relationships aligning to priority business issues with national industry associations, trade publishers and third-party event producers to optimize Deloitte's position in the market across channels. Negotiate favorable terms and measure ongoing impact
• Collaborate with marketers and comms team members aligned to offerings, sectors, and geographies to integrate content and marketing strategies, delivering One Deloitte to our clients
• Align with campaign marketers on the successful delivery of high-performing marketing campaigns that are on-time and on-budget

Skills

Marketing strategy

Team leadership

Cross-functional collaboration

Virtual teamwork

MS Office

Education

Bachelor's Degree in Marketing or related discipline

Tools

Workfront

Microsoft Office

Job description

Deloitte seeks a Portfolio Marketer in the Strategy & Transactions area to lead marketing strategy, messaging, and campaign ROI across channels. The role involves managing a virtual, matrixed team and partnering with stakeholders to shape content and insights that support business growth.

The successful candidate will bring extensive marketing leadership experience, strong executive presence, and a track record of guiding multi-project initiatives within a global professional services firm.