Strategic Paid Media Lead, Veterinary (Remote)

Blacksmith Agency LLC; Phoenix (AZ); Remote; USD 70,000 - 120,000; Full time

Job summary

Blacksmith Agency is seeking a Paid Media Manager for veterinary clients. This remote, full-time role places you as the strategic voice on paid media strategy, budget calls, and roadmaps.

You will own campaigns across Google, Meta, LinkedIn, and Microsoft Ads, driving growth for multi-location veterinary practices. Ideal candidates have 3+ years running campaigns, a track record of ROAS/CPA improvements, and strong English communication with US clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta: built, run and optimized campaigns.
• Proven ROAS/CPA improvement track record.
• Agency experience across several clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for veterinary accounts.
• Handle budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Set up and trust conversion tracking: GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain the numbers on calls.
• Grow accounts through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

ROAS tracking

Agency experience

English on calls

Tools

GA4

Google Tag Manager

Pixels

Job description

Blacksmith Agency is seeking a Paid Media Manager for veterinary clients. This remote, full-time role places you as the strategic voice on paid media strategy, budget calls, and roadmaps.

You will own campaigns across Google, Meta, LinkedIn, and Microsoft Ads, driving growth for multi-location veterinary practices. Ideal candidates have 3+ years running campaigns, a track record of ROAS/CPA improvements, and strong English communication with US clients.