Strategic Marketing Leader: Planning & Growth

OneAmerica Financial Partners, Inc; Indianapolis (IN); Hybrid; USD 140,000 - 190,000; Full time

Benefits offered by this job

Medical & prescription coverage

Dental & vision insurance

401(k) with company match

Pension plan

Paid time off

Parental leave

Job summary

OneAmerica Financial Partners, Inc. in Indianapolis, IN is seeking a Director of Strategy & Planning to partner with the Chief Marketing Officer and EMC leadership to shape and operationalize long-term strategic direction.

You will lead annual and multi-year planning, align priorities, define KPIs, and drive cross-functional alignment across distribution marketing, analytics, and enterprise initiatives. This hybrid role offers a comprehensive rewards package and opportunities to influence

Qualifications

• Bachelor's degree in marketing, organizational effectiveness, data analytics, consulting, finance or business management.
• 8+ years of experience in strategy development and execution.
• Business acumen in the life insurance or group benefits product space a plus.

Responsibilities

• Develops the strategy for EMC's overall annual and Multi Year Plan (MYP) strategy, including people and organizational growth, marketing-related business and enterprise priorities - driving EMC's impact in the enterprise.
• Serves as the Strategy Liaison to Enterprise Strategy team.
• Aligns EMC business strategy to Line of Business & Enterprise Strategy, ensuring KPIs are defined and achieved.
• Establishes EMC's success metrics, including brand impact measurement, growth, retention, etc., maintaining an external focus on industry and market trends, competitive intelligence and innovation.
• Provides insights and direction through analysis of customer data, informing Distribution marketing tactics and delivery performance for optimization.
• Partners with CMO and EMC leadership on special projects designed to advance innovation, performance, function and enterprise outcomes.
• Works with EMC functional leaders to develop and refine KPIs, reporting and dissemination of insights and information to enable improved performance.
• Engages in people-driven programming to foster a collaborative and engaged culture, in partnership with CMO, EMC Leadership and HR.

Skills

Strategy development

Data analytics

Marketing

Business analysis

Education

Bachelor's degree in marketing, organizational effectiveness, data analytics, consulting, finance or business management

Job description

OneAmerica Financial Partners, Inc. in Indianapolis, IN is seeking a Director of Strategy & Planning to partner with the Chief Marketing Officer and EMC leadership to shape and operationalize long-term strategic direction.

You will lead annual and multi-year planning, align priorities, define KPIs, and drive cross-functional alignment across distribution marketing, analytics, and enterprise initiatives. This hybrid role offers a comprehensive rewards package and opportunities to influence