Strategic Marketing Lead: Growth & Insights

Dow Chemical; Costa Mesa (CA); On-site; USD 85,000 - 110,000; Full time

Benefits offered by this job

Base pay & bonus

Total rewards programs

401(k) match

Student Debt Retirement Savings Match

Medical & life insurance

Training & mentoring

Flexible work culture

Vacation allowance

Parental leave

Volunteer time off

Employee discounts

Job summary

Dow is seeking a Senior Marketing Specialist to drive deployment across digital and traditional channels, maximizing reach, engagement, and demand generation while partnering with Strategic and Field Marketing Managers. The role requires a bachelor’s degree, at least 3 years’ experience, and the ability to translate segment strategy into actionable plans.

Relocation is not available; some travel may be required.

Qualifications

• Bachelor’s degree or military degree equivalence at or above U.S. E5 or Canadian equivalent.
• Minimum 3 years of relevant working experience.
• U.S. work eligibility required; no visa sponsorship available.

Responsibilities

• Drive deployment across digital and traditional channels to maximize reach, engagement, and demand generation.
• Ensure strong communication, enablement, and support tools for channel effectiveness and growth.
• Partner with Strategic and Field Marketing Managers to translate segment strategy into actionable plans.
• Build understanding of competitive dynamics, market pricing, and formulation value to support margin expansion.
• Partner with TS&D to prioritize and advance key portfolio projects with broad market opportunities.
• Support planning, execution, and development of commercial-ready outputs and materials.
• Establish credibility as a go-to resource for market intelligence and trends.

Skills

Market Research

Market Analysis

Cross Functional Team Leadership

Innovation Management

Value Propositions

Education

Bachelor’s degree or military equivalent

Job description

Dow is seeking a Senior Marketing Specialist to drive deployment across digital and traditional channels, maximizing reach, engagement, and demand generation while partnering with Strategic and Field Marketing Managers. The role requires a bachelor’s degree, at least 3 years’ experience, and the ability to translate segment strategy into actionable plans.

Relocation is not available; some travel may be required.