Strategic Marketing Lead: Growth & Insights

Dow Chemical; Chamblee (GA); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Base pay plus bonus opportunity

Health and life insurance

Retirement program with company match

Employee stock purchase programs

Job summary

Dow is building a network of qualified candidates for current and future Senior Marketing Specialist opportunities across our Commercial organization. These positions may be located in Midland, MI, Collegeville, PA or Houston, TX.

Responsibilities include deploying multi-channel marketing to maximize reach and demand, collaborating with Strategic and Field Marketing Managers, and translating segment strategy into actionable plans while understanding market dynamics to drive growth.

Qualifications

• Bachelor’s degree or relevant military degree equivalence at or above U.S. E5 or Canadian rank.
• Minimum 3 years of relevant working experience.
• Ability to work legally in the United States; no visa sponsorship available.

Responsibilities

• Drive effective deployment across digital and traditional channels to maximize reach, engagement, and demand generation.
• Ensure strong communication, enablement, and support tools are in place to drive channel effectiveness and growth.
• Partner closely with Strategic and Field Marketing Managers to translate segment strategy into actionable plans.
• Build strong understanding of competitive dynamics, market pricing, and formulation value to support margin expansion and volume growth.
• Partner with TS&D to prioritize and advance key portfolio projects, with emphasis on broad market opportunities.
• Support planning, execution, and development of commercial-ready outputs and materials.
• Establish credibility as a go-to resource for market intelligence and trends within the organization.

Skills

Market Research

Market Analysis

Cross Functional Leadership

Innovation Management

Value Propositions

Education

Bachelor’s degree or military equivalence

Job description

Dow is building a network of qualified candidates for current and future Senior Marketing Specialist opportunities across our Commercial organization. These positions may be located in Midland, MI, Collegeville, PA or Houston, TX.

Responsibilities include deploying multi-channel marketing to maximize reach and demand, collaborating with Strategic and Field Marketing Managers, and translating segment strategy into actionable plans while understanding market dynamics to drive growth.