Strategic Marketing Lead: Growth & Innovation

Dow Chemical; Orland Park (IL); On-site; USD 85,000 - 120,000; Full time

Benefits offered by this job

Equitable and market-competitive base 

Bonus opportunity

Retirement program

Employee stock purchase program

Job summary

Dow is building a network of qualified candidates for current and future Senior Marketing Specialist opportunities across our Commercial organization. These positions may be located in Midland, MI, Collegeville, PA or Houston, TX.

As a Senior Marketing Specialist, you will drive demand generation and collaborate with cross-functional teams to translate segment strategy into actionable plans. This role requires at least 3 years of relevant experience and US work eligibility.

Qualifications

• Bachelor’s degree or relevant military degree equivalence.
• Minimum 3 years of relevant working experience.
• Ability to work legally in the United States; no visa sponsorship.

Responsibilities

• Drive effective deployment across digital and traditional channels to maximize reach, engagement, and demand generation.
• Ensure strong communication, enablement, and support tools are in place to drive channel effectiveness and growth.
• Partner closely with Strategic and Field Marketing Managers to translate segment strategy into actionable plans.
• Build understanding of market dynamics, pricing, and formulation value to support margin growth.
• Partner with TS&D to prioritize and advance key portfolio projects, with emphasis on broad market opportunities.
• Support planning, execution, and development of commercial-ready outputs and materials.
• Establish credibility as a go-to resource for market intelligence and trends within the organization.

Skills

Market Research

Market Analysis

Cross Functional Team Leadership

Innovation Management

Value Propositions

Education

Bachelor's degree or relevant military degree equivalence

Job description

Dow is building a network of qualified candidates for current and future Senior Marketing Specialist opportunities across our Commercial organization. These positions may be located in Midland, MI, Collegeville, PA or Houston, TX.

As a Senior Marketing Specialist, you will drive demand generation and collaborate with cross-functional teams to translate segment strategy into actionable plans. This role requires at least 3 years of relevant experience and US work eligibility.