Strategic Marketing Intelligence Leader - Remote

Zillow Group; United States; Remote; USD 113,000 - 189,000; Full time

Benefits offered by this job

Equity awards

Job summary

Zillow Group seeks a Senior Specialist, Business Intelligence to translate complex questions into actionable insights, partnering with product, marketing, and operations to design robust BI solutions and self-service reporting.

The role defines the BI vision for marketing domains, translates strategy into detailed specs, and drives adoption post-launch while exploring AI-enabled capabilities to surface insights and improve data quality.

Qualifications

• 8+ years in marketing analytics or strategic analytics.
• Fluency in marketing data and analytics needs, in at least one domain such as paid media or marketing measurement.
• Hands-on experience with SQL and dashboarding tools to prototype data.

Responsibilities

• Define the vision for each marketing domain’s intelligence product with a clear end-state.
• Serve as a strategic thought partner to marketing leaders, testing assumptions and prioritizing investments.
• Translate strategy into specs with data requirements and prioritized features for BI analysts to build.
• Drive adoption post-launch by monitoring usage and iterating on products in day-to-day workflows.
• Explore AI capabilities such as automated insight surfacing or anomaly detection to enhance analytics.

Skills

Marketing analytics

Marketing fluency

Business acumen

SQL

Dashboarding with BI tools

Executive communication

Strategic agility

AI curiosity

Education

Bachelor’s degree in a quantitative or business field

MBA/MSBA/Economics/Statistics

Tools

SQL

Tableau

Looker

Power BI

Job description

Zillow Group seeks a Senior Specialist, Business Intelligence to translate complex questions into actionable insights, partnering with product, marketing, and operations to design robust BI solutions and self-service reporting.

The role defines the BI vision for marketing domains, translates strategy into detailed specs, and drives adoption post-launch while exploring AI-enabled capabilities to surface insights and improve data quality.