Strategic Marketing Copywriter - Conversion & Campaigns

Vesync; Tustin (CA); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

100% covered Medical/Dental/Vision ins

401K with 4% employer match

Generous PTO

Life Insurance

Voluntary Life Insurance

Disability Insurance

Critical Illness Coverage

Accident Insurance

Healthcare FSA

Dependent Care FSA

Travel Assistance Program

Employee Assistance Program (EAP)

Fully stocked kitchen

Job summary

VeSync is seeking a strategic Marketing Copywriter with hands-on experience creating high-performing digital content across paid media, email, ecommerce, and lifecycle campaigns. You will collaborate with Marketing, Design, Product Marketing, and Brand teams to develop customer-first messaging that supports business goals while maintaining a consistent brand voice.

The role requires translating technical product features into clear benefits, leading messaging for product launches, and optimizing

Qualifications

• 4-6 years of professional copywriting experience focused on digital marketing and ecommerce.
• Proven experience writing Meta ads, email marketing campaigns, landing pages, PDPs, ecommerce listings, and paid digital campaigns.
• Strong portfolio demonstrating performance marketing work that drives engagement and conversion.
• Experience writing for consumer products, ecommerce brands, or digital marketing agencies.
• Understanding of digital marketing strategy, customer journeys, conversion optimization, and platform-specific messaging.
• Experience collaborating with Marketing, Brand, Design, and Product teams in a fast-paced environment.
• Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.

Responsibilities

• Write conversion-focused copy across digital marketing channels, including Meta ads, Google ads, email marketing, landing pages, PDPs, ecommerce listings, websites, blogs, social media, video scripts, and campaign assets.
• Lead messaging development for product launches and integrated marketing campaigns from concept through execution.
• Translate technical product features into clear, benefit-driven messaging that resonates with consumers.
• Develop campaign concepts, headlines, CTAs, and messaging frameworks that support acquisition, engagement, and conversion goals.
• Optimize copy for digital channels using platform best practices across Meta, Google, Amazon, email, and ecommerce.
• Partner with Marketing, Design, Product, and Brand teams to align messaging with campaign strategy and business objectives.
• Review and refine copy based on feedback, campaign performance, and evolving marketing priorities.
• Manage multiple projects simultaneously in a fast-paced marketing environment.
• Maintain brand voice and messaging consistency across every customer touchpoint.

Skills

Copywriting

Meta ads

Email marketing

Landing pages

Ecommerce listings

Education

Bachelor's degree in English/related field

Job description

VeSync is seeking a strategic Marketing Copywriter with hands-on experience creating high-performing digital content across paid media, email, ecommerce, and lifecycle campaigns. You will collaborate with Marketing, Design, Product Marketing, and Brand teams to develop customer-first messaging that supports business goals while maintaining a consistent brand voice.

The role requires translating technical product features into clear benefits, leading messaging for product launches, and optimizing