Strategic Marketing Analytics Lead

Rozgoo; United States; Hybrid; USD 130,000 - 180,000; Full time

Job summary

OpenAI is seeking an analytics lead to define a data-driven marketing development and measurement culture. You will establish KPIs, measurement frameworks, and full-funnel attribution to guide investment and strategy.

You will collaborate across analytics and marketing teams, design experiments, and analyze large data sets to uncover growth opportunities and efficiency improvements. Remote-friendly with SF-based collaboration and travel as needed.

Qualifications

• 7+ years experience in a quantitative role navigating a highly ambiguous environment.
• Experience designing experiments with clear insights utilizing SQL and Python.
• Experience working with marketing org designing tests (e.g. matched market, holdout/exposed) for campaigns.
• Experience defining goals for campaigns and marketing programs.
• Experience building measurement plans and capability.

Responsibilities

• Define KPIs for campaigns and marketing programs.
• Develop clear measurement frameworks and full-funnel attribution tools.
• Provide data and insights to inform planning and performance assessment.
• Design experiments and analyze large data sets for growth opportunities.
• Develop dashboards and reports to enable self-serve data access.

Skills

SQL

Python

Statistical analysis

Data storytelling

Cross-functional

Tools

NLP tools

Job description

OpenAI is seeking an analytics lead to define a data-driven marketing development and measurement culture. You will establish KPIs, measurement frameworks, and full-funnel attribution to guide investment and strategy.

You will collaborate across analytics and marketing teams, design experiments, and analyze large data sets to uncover growth opportunities and efficiency improvements. Remote-friendly with SF-based collaboration and travel as needed.