Strategic Intelligence Analyst for Insurance & Distribution

American Equity; Des Moines (IA); On-site; USD 70,000 - 100,000; Full time

Job summary

American Equity Investment Life Insurance Company in Des Moines seeks a Competitive Intelligence Specialist to support Distribution leadership and Sales by analyzing competitor products, pricing, and marketing activity to strengthen our market position.

You will monitor top carriers and partners, maintain competitive libraries, support pre-launch analyses, and help train staff on our products and rivals while identifying emerging opportunities.

Qualifications

• Bachelor’s degree in business or related field; 2+ years of related experience and/or training.
• Insurance industry knowledge preferred.
• Proficient in Excel and data analysis.

Responsibilities

• Analyzes competitor products features and attributes and monitors changes to assess impact on distribution.
• Monitor distributor and carrier relationships across channels, maintaining an active list of carriers and products among top partners.
• Maintains knowledge of FIA indices versus competitor indices and updates account managers monthly.
• Maintain a library of positioning information on each competitor from materials, websites and industry news.
• Answers competitive and case design questions from wholesalers regarding book-of-business reviews.
• Maintains information on top carrier competitors including sales staffing models and tools.
• Supports product initiatives via pre-launch analysis including data compilation and marketing material.
• Helps develop training for new and current employees on products and competition.
• Identify emerging market opportunities and threats.
• Performs other related work as assigned.

Skills

Analytical skills

Written & verbal communication

Excel

Data analysis

Presentation skills

Organizational skills

Attention to detail

Customer service

Problem solving

Education

Bachelor’s degree in business or related field

Tools

Microsoft Excel

Database systems

Job description

American Equity Investment Life Insurance Company in Des Moines seeks a Competitive Intelligence Specialist to support Distribution leadership and Sales by analyzing competitor products, pricing, and marketing activity to strengthen our market position.

You will monitor top carriers and partners, maintain competitive libraries, support pre-launch analyses, and help train staff on our products and rivals while identifying emerging opportunities.