Strategic Innovation Marketing Lead

University-of-Main; Orono (ME); On-site; USD 68,000 - 75,000; Full time

Benefits offered by this job

Tuition benefits

Comprehensive insurance

Retirement plan options

Job summary

The University of Maine seeks an innovation marketing and outreach manager to develop and execute a strategic marketing plan that promotes the university’s innovation and economic development resources, reporting to the Division of Marketing and Communications.

This role will support the SPIRE hub, increase utilization, collaborate across campus and with external partners, and drive measurable outreach outcomes and revenue aligned with university goals.

Qualifications

• Bachelor’s degree with strong written communication skills and 4–7 years related experience.

Responsibilities

• Develop and execute a strategic marketing plan to promote UMaine’s innovation resources.
• Support the SPIRE hub in commercializing innovations and increasing utilization.
• Collaborate with Marketing and Communications to align outreach with university goals.
• Monitor metrics and adjust strategies to meet outreach and revenue objectives.

Skills

Strategic marketing

Content creation

Change management

Communication skills

Data analysis

Collaboration

Public speaking

Education

Bachelor’s degree

Master’s degree

Tools

Word processing

Spreadsheet

Database management

Presentation software

Job description

The University of Maine seeks an innovation marketing and outreach manager to develop and execute a strategic marketing plan that promotes the university’s innovation and economic development resources, reporting to the Division of Marketing and Communications.

This role will support the SPIRE hub, increase utilization, collaborate across campus and with external partners, and drive measurable outreach outcomes and revenue aligned with university goals.