Strategic Google Analytics & Tag Manager Specialist

FutureRecruit.net; Boca Raton (FL); On-site; USD 60,000 - 80,000; Full time

Job summary

A digital marketing agency is seeking a Google Analytics Specialist in Boca Raton. This role involves overseeing the implementation of Google Analytics, conducting site analysis, and troubleshooting to ensure data quality. The ideal candidate has over 2 years of experience with Google Analytics and strong communication skills. They will present insights and collaborate with both technical and non-technical personnel, helping to drive client success. A strong interest in web analytics is essential, along with a B.A. or B.S. degree.

Qualifications

• 2+ years overseeing the implementation and configuration of Google Analytics.
• Familiarity with Google Analytics 4.
• Experience with Google Data Studio and Optimize is very helpful.
• Solid understanding of user experience practices.

Responsibilities

• Manage custom Google Analytics and Tag Manager implementations.
• Audit existing implementations to ensure data quality.
• Conduct website analysis for clients based on Google Analytics.
• Communicate data insights to high-level clients.
• Identify data patterns impacting campaigns and performance.
• Collaborate with personnel for support and training.

Skills

Google Analytics

Data analysis

Google Tag Manager

Google Data Studio

Statistical methodologies

Problem solving

Communication skills

Education

B.A. / B.S. Preferred

Tools

Tableau

Google Optimize

Job description

A digital marketing agency is seeking a Google Analytics Specialist in Boca Raton. This role involves overseeing the implementation of Google Analytics, conducting site analysis, and troubleshooting to ensure data quality. The ideal candidate has over 2 years of experience with Google Analytics and strong communication skills. They will present insights and collaborate with both technical and non-technical personnel, helping to drive client success. A strong interest in web analytics is essential, along with a B.A. or B.S. degree.