Strategic Digital Marketing Account Lead

Marcel Digital; Chicago (IL); Hybrid; USD 70,000 - 85,000; Full time

Job summary

Marcel Digital is seeking an Account Manager in a hybrid Chicagoland role. You’ll be the main point of contact for a portfolio of B2B clients, collaborating with SEO, Paid Media, Analytics, UX, and software development teams to deliver measurable outcomes.

You will manage 20+ accounts with a focus on trusted relationships, strategic alignment, and cross-functional coordination, including growth opportunities and risk mitigation.

Qualifications

• 4-6 years of experience in account management, agency experience is required
• Proven ability to manage 20+ client accounts simultaneously while maintaining quality
• Experience navigating the pace and pressure of an agency environment
• Strong communication, presentation, and relationship-building skills with executive stakeholders
• Understanding of how marketing goals align with broader business objectives
• Ability to identify and pursue upsell and cross-sell opportunities

Responsibilities

• Serve as the primary relationship manager for assigned accounts
• Lead recurring client meetings, quarterly business reviews, and strategic planning discussions
• Collaborate with project managers and service delivery teams
• Identify and pursue upsell and cross-sell opportunities
• Monitor account health, retention, and profitability
• Coordinate with internal teams to ensure client priorities are met

Skills

Account management

Client relationships

Communication

Project management

Upsell & cross-sell

Growth mindset

AI tools adoption

Data-driven decisions

Education

Bachelor’s degree

Tools

HubSpot CRM

ClickUp

Jira

Workfront

Job description

Marcel Digital is seeking an Account Manager in a hybrid Chicagoland role. You’ll be the main point of contact for a portfolio of B2B clients, collaborating with SEO, Paid Media, Analytics, UX, and software development teams to deliver measurable outcomes.

You will manage 20+ accounts with a focus on trusted relationships, strategic alignment, and cross-functional coordination, including growth opportunities and risk mitigation.