Strategic Communications & Partnerships Lead

Nodaweb; Columbia (SC); On-site; USD 59,000 - 65,000; Full time

Job summary

University of South Carolina is seeking an Assistant Director for Communication and Partnerships to plan and oversee all communications, publications, websites and social media for New Student Orientation. The role also leads the partnership program and external funding management.

The position coordinates marketing, content creation and vendor management, while supervising Graduate Assistants and interns, with a focus on brand consistency and program impact.

Qualifications

• Bachelor’s degree in a related field and 4+ years of relevant experience.
• Equivalent certifications, training, or experience may substitute for degree.
• Strong communication, leadership and collaboration skills.
• Experience with marketing, branding and digital campaigns is preferred.

Responsibilities

• Lead development and implementation of the orientation communications and marketing strategy for students, families and partners.
• Develop, write, edit and design print and digital communications including emails, campaigns, websites and signage.
• Oversee content, engagement and inquiries on web and social media.
• Lead the Orientation Partners Program: cultivate and retain campus and community partnerships.
• Coordinate materials, invoicing and assess partnership effectiveness.
• Coordinate office assessment and data analytics to improve student and family experiences; prepare annual Impact Report.
• Support orientation programming and day-to-day operations during sessions; provide customer service and crisis response.
• Supervise Graduate Assistant and Marketing Interns; support their professional development.
• Assist with management of orientation systems and platforms (VizualZen and Advantage Design Group).
• Represent the office on university committees and help enhance USC’s national reputation in orientation and retention.

Skills

Marketing communications

Social media

Graphic design

Video editing

Photography

Brand management

Project management

Education

Bachelor’s degree in related field

Master’s degree

Tools

Adobe Creative Suite

CRM software

VizualZen

Advantage Design Group

Dashboards

Job description

University of South Carolina is seeking an Assistant Director for Communication and Partnerships to plan and oversee all communications, publications, websites and social media for New Student Orientation. The role also leads the partnership program and external funding management.

The position coordinates marketing, content creation and vendor management, while supervising Graduate Assistants and interns, with a focus on brand consistency and program impact.