Strategic Communications & Brand Specialist

Van Diest Medical Center; Webster City (IA); On-site; USD 50,000 - 65,000; Full time

Job summary

Van Diest Medical Center in Webster City, IA is seeking a Communications Specialist to coordinate external and internal communications and build positive relationships with the public and media. You will create press releases, newsletters, social content, and maintain the VDMC website, working with staff and physicians to capture compelling content.

The role involves designing marketing materials, editing communications, managing social media platforms, and assisting in planning events and

Responsibilities

• Create company literature and other forms of communication (e.g. press releases, media content, newsletter content, social media content)
• Work closely with staff and physicians to gather content for use on organizational channels
• Create and design marketing and promotional materials, both print and electronic
• Development/maintenance of VDMC website
• Copy, edit, proofread and revise communications
• Build and manage social media platforms (e.g. Facebook, Twitter) on behalf of VDMC
• Develop effective communication strategies to promote VDMC
• Manage internal communications (memos, newsletters, hospital-wide emails etc.)
• Organize initiatives and assist in planning events on behalf of VDMC
• Collaborate with marketing professionals to produce copy for advertisements or articles
• Assist in communication of strategies or messages from senior leadership
• Assist in coordinating and executing a comprehensive marketing and branding program
• Ensure the integrity of hospital representation at all times (e.g., proper use/placement of logo)
• Assist in developing joint promotional and/or educational activities with community
• Support, promote, and communicate the mission, vision and value statement of VDMC
• Facilitate effective and positive communication with VDMC and its public
• Other duties as assigned by supervisor
• Demonstrates professional organizational skills; prioritizes workload, coordinates accurate scheduling of appointments and meetings and demonstrates efficient utilization of resources.
• Participates in self-directed learning and in continuing education to meet own development and departmental requirements.
• Attends and successfully completes all required annual education within the time frame as defined within the organization.

Job description

Van Diest Medical Center in Webster City, IA is seeking a Communications Specialist to coordinate external and internal communications and build positive relationships with the public and media. You will create press releases, newsletters, social content, and maintain the VDMC website, working with staff and physicians to capture compelling content.

The role involves designing marketing materials, editing communications, managing social media platforms, and assisting in planning events and