Strategic Channel Marketing Director

Ferrero International S.A.; Parsippany-Troy Hills (NJ); On-site; USD 168,000 - 210,000; Full time

Benefits offered by this job

Health insurance

Retirement plans

Paid time off

Job summary

Ferrero is seeking a Channel Marketing Director, Strategic Accounts for its North American HQ in Parsippany, NJ. You will shape the strategy and growth across Target, Drug, Value, Specialty and Special Markets, partnering with the VP of Sales to align priorities and ensure flawless execution.

This hybrid role emphasizes strategic thinking and hands-on analysis, leading cross-functional collaboration with Marketing, Finance, and Supply Chain.

Qualifications

• Bachelor's degree required; MBA or advanced degree a plus.
• Significant experience in CPG Sales, Channel Marketing, Trade Marketing, Commercial Strategy or related functions.
• Direct sales or account management with regional/national retailers; experience across multiple channels preferred.
• Strong commercial/financial acumen including forecasting, trade management and performance management.
• Fluency in syndicated, customer and internal data; translate data into insights and recommendations.
• Strong analytical, planning and organizational skills; ability to manage multiple priorities.

Responsibilities

• Serve as strategic thought partner to VP of Strategic Customers and Leadership Team.
• Lead development and evolution of the Strategic Accounts strategy and annual planning for Target, Drug, Value, Specialty, Special Markets.
• Connect enterprise, brand and Sales priorities to channel and customer strategies.
• Partner with Channel Directors to identify growth opportunities across assortment, distribution, pricing, promotion, merchandising and seasonality.
• Establish and lead routines across Strategic Customers: reviews, pacing, forecasting, trade management and priorities.
• Analyze performance, identify drivers and gaps, translate insights into actions.
• Lead preparation for senior leadership meetings, reviews and customer planning sessions.
• Simplify complex information into clear, decision-oriented executive communications.
• Integrate across Marketing, Trade Marketing, Finance, Revenue Growth Management, Supply Chain and other functions.
• Align cross-functional resources to top Strategic Customer opportunities and remove barriers.

Skills

CPG Sales

Channel Marketing

Trade Marketing

Commercial Strategy

Category Management

Direct sales

Account management

Education

Bachelor's degree

MBA or advanced degree

Tools

PowerPoint

Excel

Job description

Ferrero is seeking a Channel Marketing Director, Strategic Accounts for its North American HQ in Parsippany, NJ. You will shape the strategy and growth across Target, Drug, Value, Specialty and Special Markets, partnering with the VP of Sales to align priorities and ensure flawless execution.

This hybrid role emphasizes strategic thinking and hands-on analysis, leading cross-functional collaboration with Marketing, Finance, and Supply Chain.