Strategic B2B Paid Media Manager (Remote)

Blacksmith Agency LLC; North Carolina; Remote; USD 90,000 - 130,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency. As Search Engine Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why.

You are the strategic voice at the table, and you make the calls. You will oversee paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, track conversions with GA4 and pixels, and craft 90-day roadmaps.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven track record of moving ROAS, CPA or pipeline numbers.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

3+ years hands-on in Google Ads and M

Proven ROAS/CPA/pipeline improvements

Agency experience across multiple (se)

Clear spoken English with US clients

Tools

GA4

Google Tag Manager

Pixels (platform)

Job description

Blacksmith Agency is an AI-first digital agency. As Search Engine Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why.

You are the strategic voice at the table, and you make the calls. You will oversee paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, track conversions with GA4 and pixels, and craft 90-day roadmaps.