Strategic Assortment Manager, E‑Commerce Growth

TikTok Inc.; Los Angeles (CA); On-site; USD 151,000 - 342,000; Full time

Job summary

TikTok Inc. in Los Angeles is seeking a Senior Manager for eCommerce Strategy to drive product assortment and market-fit initiatives across TikTok Shop. You will analyze consumer trends, identify growth categories, and collaborate with cross-functional teams to shape supply and pricing strategies.

The role emphasizes data-driven decision making, strategic partnership with merchant teams, and a focus on delivering high-quality product experiences that sustain growth across the US market.

Qualifications

• Bachelor's degree in Business, Economics, Marketing, Data Science, or related field.
• 5+ years of experience in e-commerce, marketplace strategy, category management, consulting, or retail strategy.
• Strong analytical capabilities and data-driven identification of business opportunities.
• Familiarity with consumer trends and retail/e-commerce market dynamics.

Responsibilities

• Analyze consumer demand trends and identify key product categories, brands, and price segments with growth potential on TikTok Shop.
• Develop product assortment strategies that strengthen platform supply and align products with market demand.
• Partner with merchant strategy teams and industry teams to guide supply development in priority product categories.
• Support major campaigns by identifying high-potential products and category opportunities.
• Conduct data-driven analysis to identify supply gaps and propose targeted initiatives to strengthen availability and competitiveness.
• Monitor product performance and market trends and refine assortment strategies for sustainable growth.

Skills

Analytical capabilities

Data-driven decision making

Market dynamics understanding

Education

Bachelor's degree in Business, Economics, Marketing, Data Science, or a related field

Job description

TikTok Inc. in Los Angeles is seeking a Senior Manager for eCommerce Strategy to drive product assortment and market-fit initiatives across TikTok Shop. You will analyze consumer trends, identify growth categories, and collaborate with cross-functional teams to shape supply and pricing strategies.

The role emphasizes data-driven decision making, strategic partnership with merchant teams, and a focus on delivering high-quality product experiences that sustain growth across the US market.