Strategic Ad Ops Specialist — Campaign Growth & ROAS

Uber; New York (NY); On-site; USD 106,000 - 118,000; Full time

Benefits offered by this job

Bonus program

Equity award

401(k) plan

Job summary

Uber is seeking an Ad Operations Specialist to support its US advertising business by partnering with Strategic Vertical advertisers to manage rider and eats campaigns. You will work with sales and cross-functional teams to meet marketing objectives across Uber's platforms.

The role emphasizes managing display and video activation, optimization, and performance analysis, with opportunities to upsell and drive advertiser growth while coordinating with offshore teams and internal stakeholders.

Qualifications

• 2+ years of experience in Ad Operations, AdTech, digital advertising, performance marketing, or equivalent experience at a data-driven, tech-savvy company.
• Bachelor's degree or equivalent practical experience.
• 4+ years of experience in operations at a media network or ad agency, media platform, retail media network, or large advertiser preferred.
• Experience managing large-scale media campaigns including display/video across multiple ad formats and buying strategies.
• Strong understanding of digital campaign management fundamentals including; media planning, budget management, targeting, bidding, pacing, and optimization
• Experience analyzing campaign performance in spreadsheets or BI tools, exposure to SQL with ability to query complex datasets, APIs, process automation
• Ability to work cross-functionally with Sales, Account Management, Inventory, Measurement, Product, and other operational teams
• Track record of building SOPs, QA frameworks, and playbooks, as well as supporting operational readiness programs for new ad capabilities
• High standards and a bias toward action. You proactively seek out the context and information needed to move work forward, push for clarity and delivery, and maintain a high bar for your own contributions and those of the teams you partner with

Responsibilities

• Own end-to-end campaign setup, ad trafficking, QA, monitoring, optimization, and troubleshooting across Strategic Verticals or similar advertisers
• Closely monitor campaign performance and proactively optimize toward advertiser KPIs, including ROAS and other performance objectives
• Serve as a digital media expert with the ability to flawlessly manage a high volume of campaigns across ad servers, sponsored products platforms, and other advertising technology
• Execute multi-tier campaigns across various buying strategies, objectives, audiences, and ad formats
• Partner closely with Partner Managers to provide campaign insights, optimization recommendations, and strategic guidance
• Proactively identify opportunities to scale successful campaigns and drive incremental advertiser investment
• Support the US Ad Ops Manager in overseeing and coordinating our offshore operational team
• Participate in cross-functional projects and initiatives to improve processes, workflows, advertiser experience, and the overall growth of Uber Advertising

Skills

Ad Operations

Campaign management

Performance marketing

Data analysis

SQL familiarity

Google Ad Manager

Education

Bachelor's degree

Tools

Google Ad Manager

Criteo

Salesforce

Job description

Uber is seeking an Ad Operations Specialist to support its US advertising business by partnering with Strategic Vertical advertisers to manage rider and eats campaigns. You will work with sales and cross-functional teams to meet marketing objectives across Uber's platforms.

The role emphasizes managing display and video activation, optimization, and performance analysis, with opportunities to upsell and drive advertiser growth while coordinating with offshore teams and internal stakeholders.