Ad Operations Specialist (Strategic Verticals)

Uber; New York (NY); On-site; USD 106,000 - 118,000; Full time

Benefits offered by this job

Bonus program

Equity award

401(k) plan

Job summary

Uber is seeking an Ad Operations Specialist to support its US advertising business by partnering with Strategic Vertical advertisers to manage rider and eats campaigns. You will work with sales and cross-functional teams to meet marketing objectives across Uber's platforms.

The role emphasizes managing display and video activation, optimization, and performance analysis, with opportunities to upsell and drive advertiser growth while coordinating with offshore teams and internal stakeholders.

Qualifications

• 2+ years of experience in Ad Operations, AdTech, digital advertising, performance marketing, or equivalent experience at a data-driven, tech-savvy company.
• Bachelor's degree or equivalent practical experience.
• 4+ years of experience in operations at a media network or ad agency, media platform, retail media network, or large advertiser preferred.
• Experience managing large-scale media campaigns including display/video across multiple ad formats and buying strategies.
• Strong understanding of digital campaign management fundamentals including; media planning, budget management, targeting, bidding, pacing, and optimization
• Experience analyzing campaign performance in spreadsheets or BI tools, exposure to SQL with ability to query complex datasets, APIs, process automation
• Ability to work cross-functionally with Sales, Account Management, Inventory, Measurement, Product, and other operational teams
• Track record of building SOPs, QA frameworks, and playbooks, as well as supporting operational readiness programs for new ad capabilities
• High standards and a bias toward action. You proactively seek out the context and information needed to move work forward, push for clarity and delivery, and maintain a high bar for your own contributions and those of the teams you partner with

Responsibilities

• Own end-to-end campaign setup, ad trafficking, QA, monitoring, optimization, and troubleshooting across Strategic Verticals or similar advertisers
• Closely monitor campaign performance and proactively optimize toward advertiser KPIs, including ROAS and other performance objectives
• Serve as a digital media expert with the ability to flawlessly manage a high volume of campaigns across ad servers, sponsored products platforms, and other advertising technology
• Execute multi-tier campaigns across various buying strategies, objectives, audiences, and ad formats
• Partner closely with Partner Managers to provide campaign insights, optimization recommendations, and strategic guidance
• Proactively identify opportunities to scale successful campaigns and drive incremental advertiser investment
• Support the US Ad Ops Manager in overseeing and coordinating our offshore operational team
• Participate in cross-functional projects and initiatives to improve processes, workflows, advertiser experience, and the overall growth of Uber Advertising

Skills

Ad Operations

Campaign management

Performance marketing

Data analysis

SQL familiarity

Google Ad Manager

Education

Bachelor's degree

Tools

Google Ad Manager

Criteo

Salesforce

Job description

About the Role

As an Ad Operations Specialist, you will help support Uber's US advertising business by partnering with Strategic Vertical advertisers to manage rider and eats campaigns. As in-country support, you will work closely with sales and cross-functional teams to help brands achieve their marketing objectives across Uber's advertising platforms.

The ideal candidate has strong Ad Operations experience, particularly managing display and video activation, performance-driven campaigns, along with broader experience in optimization and strategy. This person should be comfortable managing complex campaigns, analyzing performance, identifying opportunities for improvement, and partnering with commercial teams to drive advertiser growth through upsells.

What You'll Do

• Own end-to-end campaign setup, ad trafficking, QA, monitoring, optimization, and troubleshooting across Strategic Verticals or similar advertisers
• Closely monitor campaign performance and proactively optimize toward advertiser KPIs, including ROAS and other performance objectives
• Serve as a digital media expert with the ability to flawlessly manage a high volume of campaigns across ad servers, sponsored products platforms, and other advertising technology
• Execute multi-tier campaigns across various buying strategies, objectives, audiences, and ad formats
• Partner closely with Partner Managers to provide campaign insights, optimization recommendations, and strategic guidance
• Proactively identify opportunities to scale successful campaigns and drive incremental advertiser investment
• Support the US Ad Ops Manager in overseeing and coordinating our offshore operational team
• Participate in cross-functional projects and initiatives to improve processes, workflows, advertiser experience, and the overall growth of Uber Advertising

Basic Qualifications

• 2+ years of experience in Ad Operations, AdTech, digital advertising, performance marketing, or equivalent experience at a data-driven, tech-savvy company
• Bachelor's degree or equivalent practical experience

Preferred Qualifications

• 4+ years of experience in operations at a media network or ad agency, media platform, retail media network, or large advertiser preferred
• Experience managing large-scale media campaigns including display/video across multiple ad formats and buying strategies.
• Strong understanding of digital campaign management fundamentals including; media planning, budget management, targeting, bidding, pacing, and optimization
• Proactive approach to campaign management; quickly identify underperforming campaigns, isolate root causes, recommend solutions while balancing competing priorities and move quickly in a rapidly changing environment
• Experience analyzing campaign performance in spreadsheets or BI tools, exposure to SQL with ability to query complex datasets, APIs, process automation
• Ability to identify and communicate opportunities that drive advertiser growth, including incremental budget and campaign expansion opportunities
• Previous experience with Google Ad Manager (GAM), Criteo, or other ad-serving platforms plus familiarity with Salesforce or other CRM systems
• Technical proficiency with third‑party tracking, ad verification tools (e.g., DoubleVerify, IAS), and MMPs (e.g., AppsFlyer, Adjust)
• Ability to work cross-functionally with Sales, Account Management, Inventory, Measurement, Product, and other operational teams
• Track record of building SOPs, QA frameworks, and playbooks, as well as supporting operational readiness programs for new ad capabilities
• High standards and a bias toward action. You proactively seek out the context and information needed to move work forward, push for clarity and delivery, and maintain a high bar for your own contributions and those of the teams you partner with

For New York City, NY-based roles: The base salary range for this role is USD $106,000 per year - USD $118,000 per year.

For San Francisco, CA-based roles: The base salary range for this role is USD $106,000 per year - USD $118,000 per year.

For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.

Ready to Ride?

This isn't the kind of place where you follow a playbook - it's where you help write one. If you're driven by impact, energized by challenge, and ready to shape how the world moves - we'd love to hear from you.

You may be eligible for bonuses, equity, and other compensation, as well as a range of benefits. Explore our benefits. (https://jobs.uber.com/en/benefits/)

Offices remain key to collaboration and Uber's culture. Unless approved for full remote work, employees must spend at least 50% of their time in-office. Some roles, like those at greenlight hubs, require full-time in-office presence. Ask your Recruiter for details about this role's requirements.

Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form. (https://forms.gle/aDWTk9k6xtMU25Y5A?uclick_id=d56eb634-bfb9-455e-a50d-901b3de0490c)

Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form- https://docs.google.com/forms/d/e/1FAIpQLSdb_Y9Bv8-lWDMbpidF2GKXsxzNh11wUUVS7fM1znOfEJsVeA/viewform