Strategic Account Executive — Multi-Platform Advertising

Nexstar Media Group Inc.; Salt Lake City (UT); On-site; USD 60,000 - 90,000; Full time

Job summary

Nexstar Media Group Inc. and KTVX TV (ABC4) invite you to join as an Account Executive, partnering with Utah businesses to design and execute cross-platform advertising campaigns. You will bridge traditional broadcast with digital, streaming, and email strategies to maximize ROI and client success.

In this role you will analyze performance, craft compelling proposals, and advise clients on market opportunities while collaborating with a dynamic team in Utah's premier media market.

Qualifications

• Bachelor's degree in business, marketing, advertising, or related field or equivalent experience.
• Track record of achieving objectives and implementing successful strategies.

Responsibilities

• Identify and cultivate relationships with businesses and agencies throughout Utah.
• Develop data-driven, multi-platform advertising strategies across broadcast, streaming, and digital channels.
• Present innovative media plans and ROI-focused recommendations to clients.
• Provide market insights, competitive analysis, and performance metrics to guide decisions.
• Collaborate with sales, creative, and digital teams to deliver integrated campaigns.

Skills

Communication

Presentation

Strategic thinking

Analytical skills

Relationship building

Negotiation

Microsoft Office

Education

Bachelor's degree

Equivalent experience

Tools

Microsoft Office Suite

Outlook

Excel

PowerPoint

Job description

Nexstar Media Group Inc. and KTVX TV (ABC4) invite you to join as an Account Executive, partnering with Utah businesses to design and execute cross-platform advertising campaigns. You will bridge traditional broadcast with digital, streaming, and email strategies to maximize ROI and client success.

In this role you will analyze performance, craft compelling proposals, and advise clients on market opportunities while collaborating with a dynamic team in Utah's premier media market.