Strategic ABM Manager

Pure Storage; United States; Remote; USD 149,000 - 224,000; Full time

Job summary

Join a forward-thinking company at the forefront of the data storage industry as a Strategic Account Based Marketing Manager. In this dynamic role, you will design and execute innovative ABM programs tailored to key industries such as Financial Services, Telecommunications, and Automotive. Collaborating with cross-functional teams, you'll leverage data-driven insights to optimize campaigns and deepen executive engagement. This position offers the chance to make a significant impact in a high-growth environment where your expertise will be valued. If you're ready to take on this challenge and contribute to shaping the future of technology, we want to hear from you!

Benefits

Flexible time off

Wellness resources

Company-sponsored team events

Qualifications

• 5+ years in B2B marketing with focus on ABM in tech or SaaS.
• Proven expertise in vertical marketing, especially in key industries.

Responsibilities

• Lead design and execution of targeted ABM campaigns.
• Collaborate with sales and marketing for aligned strategies.

Skills

B2B field marketing experience

Account-Based Marketing (ABM)

Project management

Communication skills

Customer journey understanding

Education

Bachelor's degree

Tools

Salesforce

6sense

Tableau

Demandbase

Job description

We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry.

This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.

We’re looking for a Strategic Account Based Marketing Manager with vertical experience to design and execute highly targeted, data-driven ABM programs for our top strategic accounts—driving pipeline growth, accelerating deals, and increasing customer lifetime value across key industries. This role will focus on high-impact campaigns aligned to priority verticals including Financial Services, Telecommunications, and Automotive, leveraging industry-specific insights to personalize the buyer journey and deepen executive engagement.

This is a hands-on, strategic role that blends vertical expertise, ABM execution, and cross-functional leadership. The ideal candidate brings deep understanding of industry pain points, collaborates closely with sales and marketing teams, and thrives in a high-growth, customer-centric environment.

SHOULD YOU ACCEPT THIS CHALLENGE...

• Vertical-Centric ABM Campaigns: Lead the design, execution, and optimization of 1:1 and 1:few ABM campaigns for strategic accounts in priority verticals—tailoring messaging, content, and engagement strategies to industry-specific challenges.
• Cross-Functional Collaboration: Partner with sales, field marketing, campaigns, and product marketing teams to ensure campaigns are aligned with account objectives, vertical GTM strategies, and buyer personas.
• Data-Driven Insights & Reporting: Use tools like 6sense, Salesforce, and Tableau to monitor engagement, pipeline impact, and ROI. Translate insights into clear campaign optimizations and business recommendations.
• Executive Engagement: Collaborate with sales leaders to develop executive-level programs that drive alignment and trust with C-level buyers in key industries.
• ABM Innovation & Enablement: Drive new tactics such as themed call blitzes, strategic gifting, and multi-channel personalization. Enable sellers with tailored playbooks and outbound messaging aligned to industry pain points.
• Mentorship & Best Practices: Support junior ABM teammates by sharing playbooks, insights, and vertical knowledge to scale successful programs across regions.
• Budget Management: Manage and optimize ABM budgets, ensuring effective use of resources and clear tracking of program performance.

WHAT YOU’LL NEED TO BRING TO THIS ROLE...

• 5+ years of B2B field marketing experience, with at least 3+ years focused on ABM and/or strategic account marketing in enterprise tech or SaaS environments.
• Proven vertical marketing expertise—ideally in Financial Services, Telecommunications, or Automotive—with the ability to speak to industry-specific trends, buyer needs, and GTM motions.
• Advanced proficiency in ABM platforms (6sense, Demandbase), Salesforce CRM, and analytics tools such as Tableau.
• Strong understanding of the customer journey, multi-touch attribution, and end-to-end campaign development.
• Excellent project management and communication skills, with a collaborative approach to working across sales, marketing, and executive stakeholders.
• Experience enabling sales teams with tailored messaging and account-based strategies.
• Team mentorship or leadership experience is a plus.
• Must be flexible and willing to travel to various locations, including international destinations if needed, to fulfill job responsibilities.

The annual base salary range is: $149,000-$224,000.

Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations.

This role may be eligible for incentive pay and/or equity.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events.

ACCOMMODATIONS AND ACCESSIBILITY:

Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at [e-mail] if you’re invited to an interview.

WHERE DIFFERENCES FUEL INNOVATION:

We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership. At Pure Storage, diversity, equity, inclusion and sustainability are part of our DNA because we believe our people will shape the next chapter of our success story.

Pure Storage is proud to be an equal opportunity employer. We strongly encourage applications from Indigenous Peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and people with intersectional identities. We also encourage you to apply even if you feel you don’t match all of the role criteria. If you think you can do the job and feel you’re a good match, please apply.