Store Operations Manager (GM)

Insomnia-Cookies; Duluth (MN); On-site; USD 52,000 - 68,000; Full time

Job summary

Insomnia Cookies is seeking a Bakery Operations Manager in Duluth, MN. You’ll lead a hands-on, fast-paced team to deliver warm, high-quality cookies, coach staff, and own daily results from guest experience to sales targets.

You’ll hire and develop Shift Leaders and Cookie Crew, set staffing, uphold food safety standards, and drive operational excellence across scheduling, inventory, and guest satisfaction, with opportunities to grow with our brand.

Qualifications

• Experience leading a bakery or similar food-service operation.
• Ability to hire, train, and develop a high-performing team.
• Strong focus on guest experience and operational excellence.

Responsibilities

• Own day-to-day bakery operations and staffing.
• Maintain high standards for quality, speed, cleanliness, food safety, and bakery execution.
• Own scheduling and labor optimization, balancing team needs with business needs.
• Coach and develop Shift Leaders and Crew to hit targets and improve service.

Skills

Staff leadership

Guest service

Operations management

Scheduling

Job description

Insomnia Cookies was founded in a college dorm room by then-student, Seth Berkowitz. Fast forward 20 years and so... many....cookies... later, our innovative bakery + delivery concept has become a cult brand known for its rabid following of cookie lovers who crave Insomnia’s warm, delicious delivery all day and late into the night. With an expanding footprint of over 350 stores globally, an experiential, “sweet-easy” flagship concept, and large scale operations and delivery capabilities ... Insomnia Cookies is revolutionizing the cookie game by truly \"Imagining What’s Possible\"!

ABOUT THE ROLE:

As a Bakery Operations Manager at Insomnia Cookies, you’re not just managing a bakery. You’re building a team, creating the experience our guests come back for and owning the results of your business.

You’re the leader, setting the standard for your team, your guests, your cookies, and your results. You’ll hire and develop great people, create an environment where they can thrive, deliver an exceptional guest experience, and drive the sales and operational results your bakery is expected to achieve.

This is a hands-on leadership role. You’ll be actively engaged in the day-to-day operation, know your business, understand what drives performance, and take action to hit your sales targets and improve results. That means coaching and developing your team, leading through busy late-night rushes, connecting with guests, and finding new ways to grow your business.

If you love developing people, driving results, delivering great experiences, and making things happen in a fast-paced environment, you’ll fit right in. And as Insomnia grows, you’ll have plenty of opportunity to grow with us.

WHAT YOU’LL DO:

Operational Execution

• Own the day-to-day operation of your bakery, ensuring every shift is staffed, prepared, and set up for success.
• Maintain high standards for cookie quality, speed, accuracy, cleanliness, food safety, and overall bakery execution.
• Own scheduling and labor execution, balancing the needs of your team with the needs of the business.
• Manage ordering, inventory accuracy, product rotation, shrink, and other bakery controls.
• Maintain strong operational routines and quickly address gaps when standards aren’t being met.

Guest Experience

• Bring our Always Warm promise to life, creating a bakery experience that feels welcoming, energetic, and unmistakably Insomnia.
• Set the standard for genuine hospitality and coach your team to deliver friendly, fast, and memorable service on every shift.
• Stay close to the guest experience, recognize opportunities to make it better, and take action when we miss the mark.

Talent & Team Development

• Hire, onboard, coach, and develop a strong team of Shift Leaders, Cookie Crew, and Delivery Drivers.
• Create a culture where expectations are clear, great performance is recognized, and team members are supported and held accountable.
• Provide consistent coaching and real-time feedback that helps your people grow and get better.
• Develop Shift Leaders who can confidently lead great shifts, coach their teams, and solve problems.
• Build a strong talent pipeline and create opportunities for team members to grow their careers with Ins