Store Manager - Birmingham

Boll & Branch, LLC; Birmingham (AL); On-site; USD 80,000 - 95,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k)

Job summary

Boll & Branch is seeking a Store Manager to lead a luxury retail store with a gift-for-care approach. You’ll drive sales, manage daily operations, and mentor a team to deliver elevated, hospitality-focused service across in-store, home, and virtual design consultations.

As a store leader you will build community relationships, partner with local designers and boutiques, and ensure merchandising and brand standards are impeccably upheld.

Qualifications

• Experience leading a retail team in luxury, design, or home categories.
• Ability to drive sales while managing daily operations and visual standards.
• Strong communication, coaching, and community-building skills.

Responsibilities

• Lead store operations and sales performance to meet or exceed targets.
• Hire, train, and mentor Brand Ambassadors for hospitality and selling excellence.
• Foster community partnerships and create local outreach to grow brand presence.

Skills

Retail leadership

Customer service

Team mentorship

Sales analytics

Tools

POS systems

Google Suite

Excel

Job description

At Boll & Branch, we believe that luxury starts with care — for our customers, our communities, our teams, and our craft. We’re looking for a Store Manager who embodies hospitality and ownership — someone who leads with passion, takes pride in their store environment, and brings the Boll & Branch experience to life in every interaction.

As the Store Manager, you are the shopkeeper for your store. You’ll run it as if it were your own business — delivering results, leading a high-performing team, and creating a welcoming environment where customers and employees feel at home. You’ll also play a broader role as a community connector, forging partnerships and helping build local presence with the same sense of care and ownership.

This role reports to the District Manager.

What You'll Do:

Lead with Hospitality

• Serve as the host in your store — greeting guests warmly, listening deeply, and helping them design spaces they love.
• Set the tone for an elevated yet comfortable experience, rooted in genuine care and welcoming service.
• Foster a culture of “unreasonable hospitality” where every interaction – with customers and your team – feels personal and memorable.
• Create elevated experiences for our customers through our in-store, in-home and virtual design consultation program.
• Treat your store as your own small business — you’ll be empowered to make decisions that drive performance, community connection, and customer love.
• Achieve and exceed sales and profitability goals while managing all aspects of daily operations.
• Analyze selling reports, manage controllable expenses, and ensure operational excellence across all areas.
• Maintain impeccable visual and merchandising standards — recognizing that every touchpoint is a reflection of our brand’s integrity.
• Hire, train, and mentor a team of passionate, driven Brand Ambassadors who embody integrity, resourcefulness, customer-obsession, and hospitality.
• Be a role model by being an active presence on the sales floor — helping your team master both the art of service and the science of selling.
• Meet monthly with each Brand Ambassador to celebrate wins, develop strengths, and ensure high performance by reviewing their productivity relative to their goals.
• Coach and provide suggestions for improvement and address through performance management when necessary.
• Be an expert in all Boll & Branch products and service standards; inspiring and training your team to develop their expertise.

Be a Connector in the Community

• Build relationships that bring Boll & Branch to life locally — from interior designers and real estate developers to boutique hotels and universities, and beyond.
• Partner with Nordstrom and Bloomingdale’s teams to strengthen our relationship with them and build brand awareness in the market.
• Create thoughtful local outreach — events, design partnerships, and neighborhood guides — that connect our core customer to the best of her community.
• Help customers discover their community through us by curating a list of the best local bakeries, boutiques, schools, and other hidden gems
• Create and drive community outreach initiatives through local businesses and our Designer Outreach program.

What You Bring:

• 3+ years of experience in a retail leadership position (ideally in luxury, design, home, lifestyle categories).
• A natural host with a positive and enthusiastic personality; you take pride in creating an inviting, inspiring space.
• Entrepreneurial at heart with a shopkeeper mindset – motivated by ownership, accountability, and making an impact locally.
• Equally comfortable analyzing business metrics and curating beautiful, customer-first experiences.
• A hands-on coach who leads by example and develops others through mentorship, coaching, and collaboration.
• Strong communicator and trainer — you thrive on helping others grow.
• A natural connector skilled in consultative selling and has constant curiosity about your market.
• Full understanding of specialty retail, including business development, human resources, visual merchandising, and store operations.
• Knowledge of basic retail math and cash management techniques.
• Resourceful with strong critical thinking and problem solving skills.
• Ability to travel to the corporate office and other store locations when needed.
• Proficient with standard office and retail environment equipment (phones, POS, alarm systems etc).
• Intermediate knowledge of Google Suite (including Google Drive, Meet, Docs, Slides, Sheets), as well as Word and Excel.
• Able to stand for long periods of time, reach overhead, lift up to 50 lbs., and climb a ladder/step stool.

The annual base salary range for this role is $80,000 to $95,000. New hires are typically brought in between the minimum and midpoint based on qualifications, internal equity, and the budgeted amount for the role. Base salary is one part of a total rewards package. In addition to your base compensation, you may be eligible to be part of the Company’s annual bonus program with a non-binding Company and individual performance-based target bonus.

This role is not eligible for relocation assistance. Additionally, Boll & Branch will not commence an immigration case or "sponsor" an individual for this position (for example, "H-1B" or other employment-based immigration).

Studies show that women and people of color often hesitate to apply for jobs unless they meet all the listed qualifications. At Boll & Branch, we seek the best candidate, who may come from a less traditional background. We consider any combination of knowledge, skills, education, and experience that meets the minimum requirements. If you're interested, we encourage you to think broadly about your background and skill set for the role.

The above is a comprehensive, but not exhaustive, description of requirements and expectations that may evolve over time based on business needs. You must be able to complete all physical requirements of the job with or without a reasonable accommodation.

What We Offer:

• Medical, Dental, Vision, and Life/AD&D insurance
• Commuter Benefits, HSA/FSA, STD/LTD, and Employee Assistance Program
• Family-Planning Services, Gender-affirming healthcare, and Health Advocacy Program
• Fitness Reimbursement Program, 401(k), Paid Time Off, and an Employee Discount

Who We Are:

At Boll & Branch, we don’t make bedding like everyone else. We make it better.

In 2014, our founders, Scott and Missy Tannen, challenged every conventional standard in the textile industry, creating a new supply chain that prioritized thread quality, not thread count. By investing exclusively in 100% organic raw materials from the start, we became the first bedding company ever to be Fair Trade Certified. Today, we keep five commitments at the heart of everything we do. We are:

• Cultivators of the Highest Quality Threads
• Pioneers in 100% Organic Cotton
• Free from Toxins at Every Step
• 100% Traceable from Farm to Finish
• Committed to Fair and Ethical Treatment for All

Boll & Branch has over 250 employees, and we are headquartered in Summit, NJ, with a second office in New York, NY and a dedicated Photo Studio in New Providence, NJ. In 2019, to propel our growth, we raised $100M from L Catterton, a leading consumer goods private equity fund. We are also progressively expanding our retail and wholesale footprint. While the heart of our business lies in the direct-to-consumer online model, we also have several retail stores around the country as well as partnerships with Bloomingdales and Nordstrom.

Boll & Branch LLC is an equal opportunity employer.