Staff Product Manager — Brand Advertising Platform

Snap Inc.; New York (NY); On-site; USD 195,000 - 343,000; Full time

Benefits offered by this job

Paid parental leave

Comprehensive medical coverage

Mental health support

RSU equity

Job summary

Snap Inc. is seeking a Staff Product Manager to lead brand advertising strategy on the Ads Platform. You will define how top brands build awareness and cultural relevance through creative-first experiences on Snapchat.

You will partner with product, engineering, sales, measurement, and marketing to deliver differentiated brand advertising solutions that drive advertiser success and engaging experiences for Snap users.

Qualifications

• Deep knowledge of digital advertising, brand marketing, and media platforms.
• Experience turning strategy into product experiences that monetize.
• Cross-functional collaboration with product, eng, sales, and marketing teams.

Responsibilities

• Own end-to-end strategy, roadmap, and execution for advertiser-facing brand products across Snapchat.
• Develop solutions for key brand verticals including CPG, Retail, Entertainment, Automotive, Technology, Finance, and Luxury.
• Shape upper- and mid-funnel advertising to drive awareness, engagement, and brand lift.
• Partner with Measurement, Creative Tools, AR, Creator Partnerships, Formats, and Product Marketing to differentiate solutions.
• Work with sales and advertisers to identify market needs and inform long-term roadmap investments.
• Incorporate feedback, experiments, and market insights to optimize advertiser outcomes.
• Represent Snap externally to executives, agencies, and industry partners on brand advertising.

Skills

Digital advertising

Brand marketing

Product strategy

Cross-functional

Data-driven decisions

Executive communication

Ambiguity management

Education

BS/BA degree

Job description

Snap Inc. is seeking a Staff Product Manager to lead brand advertising strategy on the Ads Platform. You will define how top brands build awareness and cultural relevance through creative-first experiences on Snapchat.

You will partner with product, engineering, sales, measurement, and marketing to deliver differentiated brand advertising solutions that drive advertiser success and engaging experiences for Snap users.