Staff Marketing Scientist, Level 5

Snap; New York (NY); On-site; USD 150,000 - 190,000; Full time

Job summary

Snap Inc is seeking a Staff Marketing Scientist to lead measurement strategy and operations for Snap's advertising solutions across 1P and 3P partners. You will drive performance improvements through experimental design, causal analytics, and scalable analytics playbooks, partnering with Marketing Science, Sales, Product, and Partnerships.

You will influence roadmaps without direct authority, serve as a strategic advisor to executives and partners, and contribute to external thought leadership

Qualifications

• Bachelor's degree or equivalent with 8+ years analytics and measurement experience.
• Experience in marketing science, product strategy, ads measurement in tech/media.
• Strong cross-functional influence; able to present to executives.

Responsibilities

• Own the measurement strategy, operations, goals, and learning plans for Snap's measurement solutions across 1P and 3P partners.
• Drive performance improvement through learning agendas, experimental design, causal analytics, and ads efficacy solution prototyping.
• Build measurement fluency across Marketing Science, Sales, Product, Product Marketing, Partnerships, and other cross-functional teams; influence roadmap priorities and adoption without direct authority.
• Serve as a strategic advisor to senior executives at Snap, 1P, and 3P measurement partners and agencies, strengthening Snap's collaboration with measurement partners.
• Drive external thought leadership through white papers, conference presentations, industry committees, and narratives on measurement and analytics.
• Lead meta-analyses, performance benchmarking, and playbook development to scale learnings across markets.

Skills

Advertising measurement

Cross-functional influence

SQL & dashboards

Statistics & causal inference

Executive communication

AI tools adaptability

Education

Bachelor's degree

Master's degree

PhD

Tools

AI tools

Data visualization tools

Job description

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

The Company operates Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc. , a wholly‑owned subsidiary dedicated to making computing more human, in addition to Bitmoji , Saturn, and other digital services.

The Marketing Science team at Snap helps advertisers get the highest possible ROI from Snap's ads platform by using advanced measurement and analytics. We equip our Sales teams with what they need to be quantitatively driven, act as consultative partners to advertisers through training, tooling, and measurement best practices, and partner closely with Product, Engineering, Strategy, and Sales to ensure Snap's ad products are effective, efficient, and customer‑centric.

We're looking for a Staff Marketing Scientist to join Snap inc.!

What You'll Do

• Own the measurement strategy, operations, goals, and learning plans for a strategic set of Snap's measurement solutions across 1P and 3P partners
• Be the primary driver of performance improvement across these solutions through a mix of learning‑agenda strategies, experimental design, causal analytics, and ads efficacy solution prototyping
• Build measurement fluency across Marketing Science, Sales, Product, Product Marketing, Partnerships, and other cross‑functional teams; influence roadmap priorities and adoption without direct authority
• Serve as a strategic advisor to senior executives at Snap, 1P, and 3P measurement partners and agencies, strengthening Snap's collaboration with measurement partners
• Drive external thought leadership through white papers, conference presentations, industry committees, and narratives on measurement, ads efficacy, and Snap‑specific analytics
• Lead meta‑analyses, performance benchmarking, and playbook development to scale learnings and performance proof points across markets, verticals, and advertisers
• Establish operational excellence for first and third‑party measurement, including solution evaluation, adoption, tracking, and governance
• Contribute to quarterly partner business reviews and product planning, highlighting trends, progress against goals, and opportunities for innovation in measurement and analytics.
• Use data and insights to identify innovation opportunities, make go/no‑go recommendations, and guide strategic measurement decisions
• Utilize AI tools to more efficiently develop scalable data solutions, while maintaining rigorous standards for accuracy and statistical integrity

Knowledge, Skills & Abilities

• Deep expertise in digital advertising measurement ecosystem covering 1P and 3P solutions, including Brand, Direct Response (DR), Web, App, and offline
• Strong cross‑functional skills, with a track record of influencing senior stakeholders and roadmaps without direct control
• Advanced proficiency in SQL, dashboarding, AI, and data visualization tools, with the ability to prime move technical work
• Strong knowledge of applied statistics, causal inference, time‑series modeling, data mining, and measurement methodologies
• Excellent communication skills, including the ability to translate complex analytical and measurement concepts for executive audiences.
• Ability to balance strategic leadership with hands‑on problem solving across enablement, measurement strategy, and individual‑contributor initiatives
• Adaptability in learning and applying evolving AI systems and tools to remain at the forefront of data‑driven decision‑making, insights generation, and industry best practices

Minimum Qualifications:

• Bachelor's degree in a relevant quantitative or business field, or equivalent years of practical work experience
• 8+ years of post‑Bachelor's advanced analytics and measurement experience; or Master's degree in a quantitative or business field + 7 years of post‑graduate advanced analytics and measurement experience; or PhD in a relevant quantitative or business field + 4 year of post‑graduate advanced analytics and measurement experience
• Experience in marketing science, product strategy, ads measurement or a related field within a technology, media agency, consulting firm, advertiser, or research company

Preferred Qualifications:

• Advanced degree in business, math, economics, engineering or a related field
• A deep understanding of the digital advertising and measurement ecosystem as it relates to Brand and DR
• Extensive direct work experience with large and small advertisers in vertical‑specific domain across Brand and DR measurement
• Extensive direct work experience at an ads measurement company
• Experience with cross functional influence and peer development
• Self-starter who is equally comfortable presenting to C‑level executives as "plugging in" and writing queries/code
• A proven track rec