Senior Marketing Scientist - Measurement & AI Strategy

Snap; New York (NY); On-site; USD 150,000 - 190,000; Full time

Job summary

Snap Inc is seeking a Staff Marketing Scientist to lead measurement strategy and operations for Snap's advertising solutions across 1P and 3P partners. You will drive performance improvements through experimental design, causal analytics, and scalable analytics playbooks, partnering with Marketing Science, Sales, Product, and Partnerships.

You will influence roadmaps without direct authority, serve as a strategic advisor to executives and partners, and contribute to external thought leadership

Qualifications

• Bachelor's degree or equivalent with 8+ years analytics and measurement experience.
• Experience in marketing science, product strategy, ads measurement in tech/media.
• Strong cross-functional influence; able to present to executives.

Responsibilities

• Own the measurement strategy, operations, goals, and learning plans for Snap's measurement solutions across 1P and 3P partners.
• Drive performance improvement through learning agendas, experimental design, causal analytics, and ads efficacy solution prototyping.
• Build measurement fluency across Marketing Science, Sales, Product, Product Marketing, Partnerships, and other cross-functional teams; influence roadmap priorities and adoption without direct authority.
• Serve as a strategic advisor to senior executives at Snap, 1P, and 3P measurement partners and agencies, strengthening Snap's collaboration with measurement partners.
• Drive external thought leadership through white papers, conference presentations, industry committees, and narratives on measurement and analytics.
• Lead meta-analyses, performance benchmarking, and playbook development to scale learnings across markets.

Skills

Advertising measurement

Cross-functional influence

SQL & dashboards

Statistics & causal inference

Executive communication

AI tools adaptability

Education

Bachelor's degree

Master's degree

PhD

Tools

AI tools

Data visualization tools

Job description

Snap Inc is seeking a Staff Marketing Scientist to lead measurement strategy and operations for Snap's advertising solutions across 1P and 3P partners. You will drive performance improvements through experimental design, causal analytics, and scalable analytics playbooks, partnering with Marketing Science, Sales, Product, and Partnerships.

You will influence roadmaps without direct authority, serve as a strategic advisor to executives and partners, and contribute to external thought leadership