Staff Applied Scientist, AdTech — Remote & Profit Sharing

launchpotato; United States; Remote; USD 150,000 - 230,000; Full time

Benefits offered by this job

Remote-first

Job summary

Launch Potato is seeking a Lead Applied Data Scientist to own the end-to-end modeling lifecycle for a priority advertising vertical, with initial focus on ROAS in insurance and advertiser quality. This hands-on role blends modeling with direct stakeholder collaboration across teams.

You will work in a remote-first environment with international teams, delivering production models and optimizing media performance while expanding scope over time.

Qualifications

• At least five years in a hands-on applied data science role with measurable business results.
• Experience in digital or performance marketing, or lead generation.
• Multiple years building and deploying machine learning solutions on AWS.
• Expert-level Python and SQL skills, with strong modeling fundamentals.
• Practical experience with multi-armed bandits or reinforcement learning, recommendation and ranking, funnel optimization, and lifetime value modeling.
• Ability to frame work around business outcomes, collaborate with engineering partners, and follow models through live performance.

Responsibilities

• Identify business opportunities, define measurable objectives, and select modeling approaches suited to them.
• Build and validate models for media buying, lead quality, customer acquisition, and monetization.
• Partner with machine learning engineers on production delivery, then stay engaged through monitoring and performance analysis.
• Improve lead quality across consumer content, messaging, and funnel experiences, tracking effects on revenue and media efficiency.
• Maintain positive ROAS while balancing acquisition performance with lead quality.
• Document and validate work, communicate progress proactively, and surface new modeling opportunities.

Skills

Python

SQL

AWS

Performance marketing

Reinforcement learning

Multi-armed bandits

Funnel optimization

Lifetime value modeling

Tools

AWS

Job description

Launch Potato is seeking a Lead Applied Data Scientist to own the end-to-end modeling lifecycle for a priority advertising vertical, with initial focus on ROAS in insurance and advertiser quality. This hands-on role blends modeling with direct stakeholder collaboration across teams.

You will work in a remote-first environment with international teams, delivering production models and optimizing media performance while expanding scope over time.