Staff Accountant

Jobtailor

California (MO)

On-site

USD 65,000 - 90,000

Full time

2 days ago
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Job summary

Jobtailor is seeking a regional marketing professional to develop and execute strategies for ambulatory surgery centers, using local market data to drive growth and improve market share.

You will collaborate with Operations and growth teams, tailor national programs for ASCs, and strengthen digital platforms while managing campaigns on time and within budget.

Travel up to 20% to engage with ASCs and industry events, and report ROI and performance to leadership.

Qualifications

  • Bachelor’s degree in marketing or related field.
  • Minimum of three (3) years’ experience in business or a healthcare-related field.
  • Working knowledge of marketing and communications tools, including collateral, websites, reputation management, paid search, print, direct mail, and internet.
  • Basic understanding of marketing analytics, including breakeven analysis and ROI calculations.
  • Ability to perform arithmetic using whole numbers, fractions, decimals, and percentages.
  • Ability to communicate effectively in person, by phone, and in virtual environments.
  • Ability to work in a matrix organization and balance competing priorities.

Responsibilities

  • Develop regional marketing strategies with Operations and growth teams using local market data.
  • Collaborate on marketing tactics for assigned ambulatory surgery centers (ASCs).
  • Design marketing efforts to grow market share based on each ASC’s healthcare marketplace.
  • Tailor national program offerings into customized marketing programs for assigned ASCs.
  • Strengthen ASC digital platforms, including websites, patient navigation, recall, lead conversion, and reputation management.
  • Provide feedback to the broader marketing team on national platform improvements and pilot opportunities.
  • Execute approved marketing projects and campaigns on time and on budget.
  • Analyze business drivers and growth opportunities and deliver growth strategies to Operations and physician partners.

Skills

Excellent interpersonal skills
Strong communication skills
Persuasion skills
Detail-oriented
Organizational skills

Education

Bachelor’s degree in marketing or related field

Tools

Marketing Tools
Websites
Direct Mail
Print Media
Internet Marketing

Job description


  • Develop regional marketing strategies with Operations and growth teams using local market data

  • Collaborate on marketing tactics for assigned ambulatory surgery centers (ASCs)

  • Design marketing efforts to grow market share based on each ASC’s healthcare marketplace

  • Tailor national program offerings into customized marketing programs for assigned ASCs

  • Strengthen ASC digital platforms, including websites, patient navigation, recall, lead conversion, and reputation management

  • Provide feedback to the broader marketing team on national platform improvements and pilot opportunities

  • Execute approved marketing projects and campaigns on time and on budget

  • Analyze business drivers and growth opportunities and deliver growth strategies to Operations and physician partners

  • Read and comply with the company code of conduct, ethics statements, handbooks, policies, procedures, and corporate mandates

  • Participate in mandatory training programs

  • Report suspected compliance violations, policy violations, harassment, and other prohibited activities

  • Obtain policy clarification from Compliance, Human Resources, or Legal when necessary

  • Perform other duties as assigned

  • Periodically travel approximately 20% to engage with ASCs, attend industry events, and participate in field marketing initiatives


Requirements


  • Bachelor’s degree in marketing or related field

  • Minimum of three (3) years’ experience in business or a healthcare-related field

  • Working knowledge of marketing and communications tools, including collateral, websites, reputation management, paid search, print, direct mail, and internet

  • Basic understanding of marketing analytics, including breakeven analysis and ROI calculations

  • Ability to perform arithmetic using whole numbers, fractions, decimals, and percentages

  • Excellent interpersonal skills

  • Strong listening, persuasion, verbal, and written communication skills

  • Ability to work in a matrix organization and balance competing priorities

  • Ability to handle multiple simultaneous tasks effectively and efficiently

  • Ability to work well with others

  • Detail-oriented and organized

  • High integrity and ability to maintain confidential information

  • Good judgment and ability to positively influence and lead others

  • Ability to work a flexible schedule, including some evenings and weekends, based on business need

  • Ability to present information, respond to questions, and interact professionally with managers, employees, clients, vendors, and the public

  • Ability to communicate in person, by phone, and in virtual environments

  • Ability to recognize and define problems, collect data, establish facts, draw valid conclusions, and correct errors

  • Ability to understand and interpret basic financial data

  • Ability to interpret varied instructions and handle abstract and concrete variables

  • Knowledge of ASC operations is a plus

  • Ability to occasionally stand, walk, and sit for prolonged periods

  • Manual dexterity and fine motor skills

  • Ability to reach, climb, balance, stoop, kneel, lift up to 40 pounds occasionally, and perform repetitive upper-body motion

  • Vision including close, distance, color, peripheral vision, depth perception, and focus adjustment


Core Competencies

Demonstrates expertise in developing and executing regional marketing strategies tailored to ambulatory surgery centers, utilizing local market data and marketing analytics to drive growth. Proficient in managing digital platforms and collaborating effectively within a matrix organization to enhance market share and operational efficiency.


Highest-signal resume keywords


  • Bachelor’s Degree In Marketing

  • Three Years’ Experience In Healthcare Marketing

  • Marketing Analytics Proficiency

  • Digital Platform Management

  • Excellent Interpersonal Skills


ATS Optimization Keywords

Hard Skills


  • Marketing Strategy Development

  • Marketing Analytics

  • ROI Calculations

  • Lead Conversion

  • Reputation Management

  • Business Analysis

  • Project Management

  • Healthcare Marketplace Knowledge

  • Collateral Development

  • Paid Search Management


Soft Skills


  • Strong Communication Skills

  • Detail-Oriented

  • Organizational Skills

  • Persuasion Skills

  • Good Judgment


Industry Keywords


  • Ambulatory Surgery Centers

  • Healthcare Marketing

  • Compliance

  • Ethics

  • Matrix Organization


Tools & Technologies


  • Marketing Tools

  • Websites

  • Direct Mail

  • Print Media

  • Internet Marketing

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