Sr. Product Marketing Manager, Clean Rooms and Data Solutions, Amazon Ads

Amazon; New York (NY); On-site; USD 128,000 - 213,000; Full time

Job summary

A leading company seeks a Sr. Product Marketing Manager focusing on Clean Rooms and Data Solutions in Amazon Ads. The candidate will drive both product strategy and marketing execution, utilizing market insights to inform product direction and enhance customer experience. This role demands strong analytical and cross-functional collaboration skills to achieve success in a fast-paced environment.

Qualifications

• 6+ years of non-internship marketing experience required.
• Experience leading go-to-market strategies for consumer products.
• Strong analytical and communication skills necessary.

Responsibilities

• Conduct market research and competitive analysis.
• Develop and execute year-long marketing strategies.
• Collaborate with cross-functional teams to drive product success.

Skills

Data analysis

Market research

Strategic marketing

Cross-functional collaboration

Customer segmentation

Education

Bachelor's degree or equivalent experience

Tools

SQL

Job description

Sr. Product Marketing Manager, Clean Rooms and Data Solutions, Amazon Ads

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Sr. Product Marketing Manager, Clean Rooms and Data Solutions, Amazon Ads

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Description

Come build the future with us! What unites all Amazonians (across teams and geographies) is that we are all striving to delight our customers and make their lives easier—whoever that customer may be. In pursuit of delighting customers, Amazonians have developed many products and services that have transformed the way our customers live their lives and run their businesses. Together we are building the future, one innovative product, service, and idea at a time.

Description

Come build the future with us! What unites all Amazonians (across teams and geographies) is that we are all striving to delight our customers and make their lives easier—whoever that customer may be. In pursuit of delighting customers, Amazonians have developed many products and services that have transformed the way our customers live their lives and run their businesses. Together we are building the future, one innovative product, service, and idea at a time.

Amazon Ads is dedicated to driving measurable outcomes for large brands, small businesses, agencies, advertising software companies, and publishers. Our ad solutions—including sponsored, video, device, and audio ads—leverage Amazon’s innovations and insights to find, attract, and engage audiences throughout their daily journeys. With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase product sales, and more.

The Product Marketing Manager for Amazon Ads plays a dual-focused role in driving both product strategy and go-to-market execution. This position serves as the crucial bridge between product development and market success, combining deep customer insights with strategic marketing expertise to ensure Amazon Ads builds and markets products that meet customer needs and achieve strong market adoption.

The Senior Product Marketing Manager position will cover the advanced data and analytic solutions at Amazon Ads, such as Amazon Marketing Cloud (AMC), Ads Data Manager (ADM), AMC on AWS Clean Rooms, and integrated industry ad tech solutions on advertiser first-party data, measurement, identity, and privacy. These products and integrations empower advertisers to leverage cross-source signals and interoperable systems to measure performance, build audiences, generate insights, optimize campaigns, and orchestrate advertising activities on Amazon and beyond.

Key job responsibilities

Product Strategy & Customer Intelligence

• Conduct comprehensive market research, customer interviews, and competitive analysis to identify market opportunities and inform product direction
• Partner with Product Managers to align customer research priorities with product roadmap development
• Maintain a deep understanding of market dynamics, competitive landscape, and emerging customer needs
• Drive evidence-based decision making through customer insights and market intelligence
  
  

Go-to-Market & Marketing Execution

• Develop and execute year-long marketing strategies to drive awareness and adoption across the product portfolio
• Create compelling marketing collateral, including sales materials, case studies, blog posts, product videos, and web content
• Lead the development of product positioning, messaging, and strategic narrative
• Establish and maintain single-source-of-truth documentation for product positioning, messaging, availability, best practices, and FAQs
  
  

Cross-functional Leadership

• Collaborate with Product, Sales, Brand/Events, Regional Marketing, PR, Research, and Training teams
• Drive stakeholder alignment through regular engagement and clear communication of product vision
• Support effective Alpha/Beta testing programs and gather post-launch customer feedback
• Guide the prioritization and development of case studies and research initiatives
  
  

Success Metrics

• Impact on product roadmap through customer insights
• Product adoption rates and engagement metrics
• Marketing campaign effectiveness
• Quality and effectiveness of marketing collateral
• Customer satisfaction and feedback
  
  

About The Team

The Measurement Product Marketing team is focused on improving product-market fit and developing structured go-to-market (GTM) strategies to drive interest, enhance understanding, and accelerate adoption for Amazon Ads’ measurement, planning, clean rooms, and developer-facing ad tech, including key APIs. Our mission is to increase advertiser investment in Amazon Ads by empowering product teams with customer insights to build impactful solutions and making it easier for customers to adopt our measurement products and APIs through self-service. This directly supports our broader vision of positioning Amazon Ads as the preferred full-funnel advertising partner, delivering comprehensive, data-driven solutions and innovative AdTech that drive measurable outcomes for our customers.

Basic Qualifications

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience communicating results to senior leadership
• Experience building, executing and scaling cross-functional marketing programs
• Experience leading go-to-market for consumer software or hardware product launches
  
  

Preferred Qualifications

• Experience using any of SQL or other analytical tools for conducting data analysis
• Experience with customer segmentation, profiling, and targeting
  
  

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.


Company - Amazon Advertising LLC

Job ID: A2998709

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Public Relations and Marketing

• Industries

  Software Development

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