Job Description
Primary Function of Future Forward Product Manager:
You will manage Future Forward products across the entire product lifecycle. You will develop and conduct market and user research, make product proposals, write product requirements and lead the product through development, design and launch stages. Responsibilities include product business & strategic modeling, product user needs & requirements management, market research, customer interaction, forecasting, pricing, competitive analysis, and new product proposals. You will have the ability to frame these efforts by surgical specialty and product technology.
In your first year, you can expect to:
- Assist in managing the Future Forward product roadmap and lifecycle in alignment with Intuitive portfolio objectives. Develop business justification for recommendations and gain alignment across key stakeholders on project prioritization.
- Develop the business justification for new products and features by working with customers and company stakeholders. Develop business analyses, including competitive assessments, to facilitate sound data-driven decision making.
- Use qualitative and quantitative market research methods and direct customer interviews and observations to develop insights that inform the product roadmap. Refine requirements with feedback from customers, clinical sales and clinical development engineering.
- Lead cross-functional product teams including engineering, sales and marketing to execute against the product plan.
- Represent product management in the product development process, complete deliverables such as market requirements and product requirements documents and facilitate tradeoff discussions with design teams while keeping the needs of the customer and the business in mind.
- Engage with Human Factors and Interaction Design partners during the development process by establishing design requirements, prioritizing design efforts, coordinating design reviews, and documenting and communicating design decisions.
- Convey product value proposition to global marketing for global product positioning and messaging.
- Measure product success by monitoring product adoption and seeking post-launch product feedback.
- Develop a deep understanding of the surgical treatments for applicable indications, including monitoring and consuming clinical literature, attending medical society meetings and engaging with physician key opinion leaders (KOLs).
- Collaboratively develop global product commercialization plans with regional marketing and commercial teams.
- Understand competitive, emerging and complementary technology and its potential impact on Intuitive’s product lines.
- Work with the product engineering and business development teams to evaluate new technologies and prioritize the new business development pipeline.
- Monitor and prioritize product quality issues. Work on cross-functional teams to resolve product issues and critical customer issues.
- Conduct additional activities across the product lifecycle as needed including, participating in product education program development and supporting sustaining product activities including end of life.