Sr Partnership Manager, TikTok Operations

TikTok; Los Angeles (CA); On-site; USD 103,360 - 273,600; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with company match

Paid parental leave

Paid personal time

Short-term and long-term disability coverage

Job summary

A leading social media platform seeks a Partnerships Manager in Los Angeles. This role involves analyzing content performance, developing strategic partnerships, and managing day-to-day relationships with global publishers. The ideal candidate should possess strong analytical skills, experience across media data, and the ability to navigate complex projects. Compensation ranges from $103,360 to $273,600 USD annually, with additional benefits like medical insurance and paid time off.

Qualifications

• Experience across media, data, partnerships, and strategy.
• Strong analytical, reporting, and data storytelling skills.
• Ability to manage complex projects with strong organizational skills.

Responsibilities

• Analyze global publishers' content performance on TikTok.
• Develop central content strategy and relationship management.
• Identify blockers and propose data-driven solutions.

Skills

Relationship management

Data analysis

Communication

Problem-solving

Education

Bachelor's degree

Job description

Responsibilities

TikTok's Content Partnerships team is responsible for accelerating the growth of our top global media accounts by developing strong, executive‑level relationships, strategic partnerships, landing core platform narratives, securing incremental growth (primarily content but in alignment with media, marketing, GBS teams), and providing best‑in‑class service.

The Partnerships Manager (News) will report into the Head of Publisher, News team. The role primarily involves analysing global publishers' content performance on TikTok, providing strategic recommendations, and helping to manage publishers (NA + Global) on a day‑to‑day basis using data. The candidate should have a deep understanding of the short‑form, user‑generated content landscape, including account management, content strategy, data and performance analysis, and knowledge of TikTok and the broader social media ecosystem.

• Identify emerging content areas and partner relevant cross‑functional stakeholders to build approaches, while also refining frameworks for approaches programs, in order to drive business goals and scaled content impact for TikTok and our partners.
• Channel partners' business needs and priorities into opportunities to unlock strategic incremental growth opportunities and product innovation.
• Identify blockers using data and propose solutions; demonstrate a deep understanding and insights of the key metrics and measurements in Content Operations with acute analytical, reporting, and data storytelling abilities.
• Develop and execute central content strategy and relationship management for corresponding partner stakeholders.
• Co‑manage partners' content portfolio by working closely with Product, Creator, Ad Sales, Business Development teams and other cross‑functional stakeholders to develop and execute publisher strategy based on company priorities.

Qualifications

Minimum Qualifications

• Experience across media, data, partnerships, and strategy, as well as experience working with product teams.
• Deep understanding and insights of the key metrics and measurements in Content Operations with acute analytical, reporting, and data storytelling abilities.
• Strong ability with industry stakeholders, leadership, and cross‑functional partners to steer complex projects with exemplary organizational, communication, and interpersonal skills.
• Understanding key business priorities, including the ability to clearly articulate key issues, recommend solutions, and kick‑off projects to serve core business priorities.
• Creative approach to partnership structures (in working with Business Development) that fully appreciates the unique value TikTok creates for our L&N partners and ability to sell this narrative and value proposition.
• Ability to navigate ambiguity with a problem‑solver's mindset to drive strong execution in a fast‑paced environment.
• Bachelor degree required.

Preferred Qualifications

• Understanding of business dynamics with intellectual curiosity to dive deeper into key issues rather than accepting a cursory understanding of the marketplace.
• Experience with product preferred.
• MS/MA/MBA and/or content platform experience considered a plus.

Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs, or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request.

Job Information

Compensation: The base salary range for this position in the selected city is $103,360 - $273,600 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies, and experience. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

• Benefits may vary depending on the nature of employment and the country work location. Employees have day‑one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short‑term and long‑term disability coverage, life insurance, wellbeing benefits, and others.
• Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
• The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws, including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.