Sr. Marketing Manager, Global Strategic Marketing, MONARCH

Johnson & Johnson; Santa Clara (CA); On-site; USD 138,000 - 239,000; Full time

Job summary

An established industry player is seeking a Senior Platform Marketing Manager to drive strategic initiatives for an innovative robotic-assisted platform. This role is pivotal in shaping the future of healthcare solutions, focusing on market research, product strategy, and cross-functional collaboration. The ideal candidate will possess extensive experience in the MedTech industry, particularly with capital equipment and product lifecycle management. Join a forward-thinking company dedicated to diversity and inclusion, where your contributions will significantly impact health outcomes and drive innovation in the medical field.

Qualifications

• 8+ years of experience in marketing, sales, or strategy in the medical device industry.
• Proven success in product launches and strategic marketing.

Responsibilities

• Conduct market research and analyze KPIs to recommend improvements.
• Develop go-to-market strategies and lead product launches.

Skills

Market Research

Product Strategy

Upstream Marketing

Product Lifecycle Management

Analytical Skills

Communication Skills

Leadership Skills

Education

Bachelor’s Degree

MBA or higher

Job description

Sr. Marketing Manager, Global Strategic Marketing, MONARCH

Join to apply for the Sr. Marketing Manager, Global Strategic Marketing, MONARCH role at Johnson & Johnson.

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function

Marketing

Job Sub Function

Strategic Marketing

Job Category

Professional

Location

Santa Clara, California, United States of America

Job Description

Johnson & Johnson MedTech is recruiting for a Senior Platform Marketing Manager for the MONARCH Platform, a robotic-assisted platform for bronchoscopy, located in Santa Clara, CA.

The Senior Platform Marketing Manager will shape the future of the MONARCH Platform by driving strategic initiatives, uncovering market opportunities, and delivering innovative solutions. Responsibilities include market research, product strategy, launch, and management to ensure growth. The role requires expertise in MedTech industry, especially capital equipment, upstream marketing, and product lifecycle management.

Major Duties and Responsibilities

• Market Research, Analysis & Insights: Understand market landscape, monitor KPIs, and recommend improvements.
• Product Development & Planning: Lead product development collaborations, define product profiles, and contribute to strategic planning.
• Platform Marketing Strategy & Execution: Develop strategies to drive awareness, acquisition, and revenue; create messaging and positioning.
• Go-to-Market Strategy & Implementation: Lead product launches, develop pricing and collateral, and ensure market penetration.
• Cross-Functional Collaboration & Alignment: Work with R&D, Regulatory, Clinical, and other teams to align roadmaps and marketing needs.
• KOL Engagement: Build relationships with key opinion leaders, participate in conferences, and gather market feedback.

Qualifications

• Bachelor’s Degree required; MBA or higher preferred.
• 8+ years of experience in marketing, sales, or strategy, especially in medical device industry.
• Experience with healthcare/medical capital equipment, robotics, or navigation technologies is desirable.
• Knowledge of lung cancer or Urology treatments is highly desirable.
• Proven success in product launches, customer relationships, and strategic marketing.
• Exceptional analytical, communication, and leadership skills.

The salary range is $138,000 - $238,050. We are committed to diversity and inclusion and provide accommodations for applicants with disabilities. Learn more at https://www.jnj.com/medtech.