Sr. Manager Revenue Growth Management

Trilliant Food & Nutrition, LLC; Little Chute (WI); On-site; USD 110,000 - 150,000; Full time

Job summary

Trilliant Food & Nutrition, headquartered in Little Chute, WI, seeks a Senior Manager of Revenue Growth Management to translate insights into commercial strategies that drive profitable growth across brands, customers, and channels.

You will lead pricing, price-pack architecture, promotions, and trade investment while partnering with Sales, Marketing, Finance, and Analytics to identify opportunities and measure impact.

Qualifications

• Bachelor's degree required; MBA or advanced business/analytical training preferred.
• 6–8+ years of experience in CPG Revenue Growth Management, Commercial Strategy, Category Management, Commercial Finance, or related roles.
• Demonstrated experience across pricing, promotion, trade investment, assortment, and mix.
• Strong understanding of CPG economics, gross‑to‑net revenue, trade spending, margin, and customer economics.
• Strong analytical and financial capabilities with the ability to turn complex analysis into actionable recommendations.
• Experience with syndicated/retailer data and TPM/RGM tools.
• Strong cross‑functional influence and communication skills.

Responsibilities

• Develop pricing and price-pack architecture recommendations across brands, products, channels, and customers.
• Evaluate value, pricing elasticity, margin requirements, and customer economics.
• Model revenue, margin, and mix implications of pricing strategies.
• Identify opportunities to optimize pack sizes, price points, channel architecture, and customer-specific pricing.
• Measure marketplace response to pricing changes and adjust strategies.
• Develop promotional strategies across customers and brands with optimal depth, frequency, timing, mechanics, and SKU participation.
• Evaluate lift, incrementality, cannibalization, ROI, and profitability with analytics partners.
• Identify and redeploy or modify underperforming promotions to improve ROI.
• Establish pre-event expectations and learnings for future promotions.
• Develop customer-specific promotional guardrails and strategies.

Skills

Pricing strategy

Promotion strategy

Trade investment

Assortment & mix

Cross-functional leadership

Analytical skills

Data-driven decision making

Education

Bachelor's degree

MBA or advanced training preferred

Tools

Syndicated data

TPM/RGM tools

Excel/Analytics software

Job description

Trilliant Food & Nutrition is a leading manufacturer of premium coffees and powdered beverages, proudly headquartered in Little Chute, Wisconsin. With a legacy rooted in quality, innovation, and service, Trilliant delivers branded and private label solutions across retail, foodservice, and e-commerce channels.

Horseshoe Beverage Company, based in Neenah, WI, is a leading ready-to-drink beverage manufacturer dedicated to delivering an exceptional beverage experience. By combining industry-leading talent and cutting-edge equipment, we drive innovation and consistently deliver the highest quality products to our customers—first and fast.

Our brand portfolio includes Victor Allen’s®, Dutch Bros® beverages and Nurri™, our better-for-you protein beverage line. We are passionate about beverages – and about building a team that’s just as energized. We invite you to explore opportunities at Trilliant or Horseshoe, to see if your talents and career aspirations may fit with our openings.

Position Overview:

The Senior Manager, Revenue Growth Management (RGM) will be responsible for translating consumer, customer, competitive, financial, and performance insights into commercial strategies that accelerate profitable growth across Trilliant Food & Nutrition's brands, customers, and channels.

Reporting to the Director of Revenue Growth Management, this role will help lead the organization's approach to pricing, price-pack architecture, promotion strategy, trade investment, assortment, and mix optimization.

The Senior Manager will partner closely with Sales, Marketing, Finance, Category Management, Business Units, Commercial Planning, and Analytics to identify growth opportunities, develop recommendations, and measure results.

Success in this role is defined not by the amount of analysis produced, but by the quality of commercial decisions and measurable business outcomes generated from that analysis. Performance is measured through improvements in net revenue realization, gross margin, trade productivity, promotional ROI/incrementality, pricing realization, assortment/mix productivity, customer economics, and realized value from identified RGM opportunities.

Responsibilities:

• Develop recommendations for pricing and price-pack architecture across brands, products, channels, and customers.
• Evaluate consumer value, competitive pricing, elasticity, margin requirements, and customer economics.
• Model volume, revenue, margin, and mix implications of alternative pricing strategies.
• Identify opportunities to optimize pack sizes, price points, channel architecture, and customer-specific pricing.
• Measure marketplace response to pricing changes and recommend adjustments.
• Develop promotional strategies across customers and brands, including optimal depth, frequency, timing, mechanics, and SKU participation.
• Partner with analytics to evaluate lift, incrementality, cannibalization, post-promotion effects, ROI, and profitability.
• Identify inefficient promotions and recommend opportunities to eliminate, modify, or redeploy investment.
• Establish pre-event expectations and use post-event learning to continuously improve future promotional plans.
• Develop customer‑specific promotional guardrails and strategies.

Trade Investment & Customer Economics

• Evaluate trade investment across customers, brands, programs, and activities.
• Partner with Finance and Sales to understand customer‑level economics and gross-to-net performance.
• Develop recommendations to improve trade productivity while supporting revenue and share growth.
• Establish appropriate investment guardrails, hurdle rates, and decision frameworks.
• Support major customer decisions and negotiations with economic analysis and scenarios.

Assortment, Distribution & Mix

• Partner with Category Management and Analytics to evaluate SKU productivity, distribution opportunities, assortment, and mix.
• Quantify the revenue, margin, cannibalization, and incrementality implications of assortment changes.
• Develop recommendations regarding SKU expansion, rationalization, pack architecture, and channel/customer mix.
• Support customer selling strategies with financially grounded recommendations.

Commercial Performance & Decision Support

• Identify the highest‑value commercial questions requiring analysis.
• Partner with Data Science/Business Insights to diagnose performance across pricing, promotion, distribution, velocity, trade, assortment, and mix.
• Translate analytical findings into clear commercial recommendations.
• Develop scenarios and business cases supporting major commercial decisions.
• Identify emerging opportunities and risks and proactively recommend actions.

Cross-Functional Leadership

• Serve as a strategic RGM partner to Sales, Marketing, Finance, Category Management, Commercial Planning, and BU leadership.
• Establish common RGM methodologies and decision frameworks.
• Influence decisions through rigorous fact‑based recommendations.
• Build broader organizational understanding of RGM principles and capabilities.

Qualifications:

• Bachelor's degree required; MBA or advanced business/analytical training preferred.
• 6–8+ years of experience in CPG Revenue Growth Management, Commercial Strategy, Category Management, Commercial Finance, or related roles.
• Demonstrated experience across pricing, promotion, trade investment, assortment, and mix.
• Strong understanding of CPG economics, gross‑to‑net revenue, trade spending, margin, and customer economics.
• Strong analytical and financial capabilities with the ability to turn complex analysis into actionable recommendations.
• Experience with syndicated/retailer data and TPM/RGM tools.
• Strong cross‑functional influence and communication skills.

What We Expect of Our Applicants and Future Employees:

• Honesty — you tell the truth, even when it's uncomfortable, and you don't hide mistakes or shortcuts.
• Integrity — you do the right thing, even when no one is watching or when it would be easier not to.
• Diversity — you respect people who look, think, and work differently than you do.
• Quality — you take pride in your work and hold yourself to a high standard, no matter the task.
• Respect — you treat everyone with courtesy, from the person next to you on the line to the person in the corner office.
• Responsibility — you follow through on what you say you'll do, without needing to be reminded.
• Accountability — when you make a mistake, you own it, learn from it, and help fix it.

Hours, Location and Pay:

We offer a competitive base pay rate and benefits package for full‑time employees. This role works Monday‑Friday at our Little Chute, WI manufacturing facility.

Physical and Mental Demands:

• While performing the duties of this job, the employee is frequently required to sit, hear, use hands to type data, use a personal computer and telephone. This employee may occasionally have to operate business machines and lift and/move up to 50 pounds.
• Specific vision abilities required in this job include close vision and the ability to adjust focus. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Mental demands include multi‑tasking, decision making, problem solving, comparing, copying, computing, compiling, analyzing, coordinating, and synthesizing data.
• Potential for exposure to chemicals, heights, loud noises, mechanical equipment, wet environments, and other potential hazards exists.

Safety Statement:

At Trilliant and Horseshoe, safety is every employee’s first responsibility. We expect all employees to adhere to all safety practices, have the moral courage to stop other individuals from performing unsafe acts, and immediately report unsafe conditions.

Disclosures:

• The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
• Responsible for following food safety/regulatory policies and procedures, executing responsibilities as identified in standard operating procedures, and reporting food safety/regulatory concerns to the Production or Quality Manager.
• Trilliant Food & Nutrition and Horseshoe Beverage Company are Drug Free Workplaces. All applicants are subject to a drug screen and background check as a condition of employment.
• Trilliant Food and Nutrition and Horseshoe Beverage participate in the E‑Verify process.
• EEO/AA including Vets and Disabled
• If you need a reasonable accommodation for any part of the employment process, please contact us by email at [e-mail] and let us know the nature of your request and your contact information.
• Trilliant Food and Nutrition and Horseshoe Beverage are Equal Opportunity Employers.
• The principles of the OECD and UN have been taken into consideration and used as guidance in our human rights practices and procedures.