Sr. Manager, External Communications

Motion Recruitment; Irving (TX); On-site; USD 120,000 - 150,000; Full time

Job summary

Motion Recruitment seeks a Sr. Manager, External Communication to lead the External Communications team in Irving, TX. You will shape the voice for the brand and craft high-impact content for external audiences including media, industry groups, potential franchisees, and employees.

You’ll guide a skilled team, collaborate across functions, and drive strategies that raise brand visibility. Strong writing, leadership, and crisis management experience are essential, with a focus on measurable

Qualifications

• 10+ years of corporate communications experience.
• Proven leadership experience with internal teams and external agencies.
• Strategic understanding of current and emerging communication needs.
• Strong, clear and concise writing and communication skills.
• Ability to work under tight deadlines and manage multiple priorities.
• Exceptional attention to detail and time management.
• Proficiency with Microsoft Office applications.
• Experience in QSR, retail or franchisee environments is a plus.

Responsibilities

• Lead development and execution of an external communications strategy that supports all banners and brands.
• Drive brand visibility, strengthen reputation, and influence consumer behavior through earned media.
• Serve as trusted advisor to senior leadership, delivering strategic counsel aligned with priorities.
• Collaborate across functions to uncover compelling narratives tied to key initiatives.
• Lead proactive crisis communications strategies to mitigate reputational risk.
• Elevate brand through thought leadership and speaking engagements with media.
• Build and execute proactive awards strategies promoting the brand and talent.
• Oversee external communications channels including newswire, website, and social presence.
• Partner with global teams to ensure cohesive media relations across markets.
• Lead with data-driven approaches to maximize team output against corporate priorities.

Skills

Leadership

Strategic thinking

Communication skills

Writing

Attention to detail

Time management

Prioritization

PowerPoint

Excel

Crisis communications

Tools

Microsoft PowerPoint

Microsoft Excel

Job description

We are is seeking a strategic communications leader to oversee the External Communications team and deliver best-in-class strategies to promote, protect and elevate brand.

Job Title: Sr. Manager, External Communication

Job Location: IRVING Texas 7506

3Job Duration: Permanen

tSummar

y:As Senior Manager of External Communications, you’ll shape the voice. You and your team will craft dynamic, high-impact content that inspires, educates and engages external audiences including the media, industry organizations, potential Franchisees, potential employees and other stakeholders in the U.S. and globally. You’ll lead an award-winning team of passionate communicators who thrive on delivering results and making headlines. This is your chance to amplify an iconic brand and help write the next chapter in our 100-year histor

y.Key Duties & Responsibiliti

• es:Lead the development and execution of an external communications strategy that supports all banners and bra
• ndsDrive brand visibility, strengthen reputation, and influence consumer behavior through innovative earned media strategies that generate measurable impa
• ct.Serve as a trusted advisor to senior leadership, delivering strategic counsel and communications that align with organizational priorities and amplify our external voi
• ce.Collaborate across functions to uncover compelling narratives, proactively identifying storytelling opportunities tied to key initiatives such as fresh food, private brands, proprietary beverag
• es.Safeguard the brand by leading proactive and responsive crisis communications strategies that mitigate reputational ri
• sk.Elevate and drive reappraisal of the brand through thought leadership strategies, establishing executives as thought leaders in their respective fields through speaking engagement opportunities and media intervie
• ws.Build and execute proactive awards strategies promoting both the brand and the exceptional talent behind the bra
• nd.Guide best-in-class external communications channel management of the newswire, company website and mo
• re.Partner with global teams to deliver cohesive media relations strategies, ensuring alignment across international marke
• ts.Lead with a data-driven and outcomes-focused mindset to maximize effectiveness and output of team against corporate prioriti

es.Qualifications & Skil

• ls:10+ years of corporate communications experie
• nceProven leadership experience with an ability to manage an internal team as well as external agencies and contract orsStrategic understanding of current and emerging communication needs, channel management, planning and utilization in corporate environm
• entStrong, clear and concise communication and writing ski
• llsAbility to work under tight deadli
• nesExceptional attention to detail, time management and prioritization ski
• llsProficiency in Microsoft PowerPoint, Excel and other Microsoft Office applicati
• onsPrevious QSR, Retail or Franchisee experience a p