Sr. Manager - External communication

Motion Recruitment; Dallas (TX); On-site; USD 120,000 - 170,000; Full time

Job summary

Motion Recruitment seeks a Senior Manager of External Communications to shape the voice for a family of brands in the U.S. and globally. You will lead a high-impact team, craft compelling narratives, and elevate the brand through earned media, awards, and thought leadership.

You will advise senior leaders, collaborate cross-functionally, and drive crisis and brand-reputation strategies. This role demands a strategic, results-driven mindset and exceptional writing and leadership skills.

Qualifications

• 10+ years of corporate communications experience.
• Proven leadership experience managing internal teams and external agencies.
• Strategic understanding of current and emerging communications needs and channel management.

Responsibilities

• Develop and execute an external communications strategy for the entire organization.
• Increase brand visibility and influence consumer behavior through earned media initiatives.
• Provide strategic counsel to senior leadership and align messaging with priorities.
• Collaborate across functions to identify compelling narratives tied to initiatives.
• Lead crisis communications to mitigate reputational risk.
• Advance thought leadership by elevating executives through speaking engagements and media interviews.
• Create proactive awards strategies to promote the brand and talent.
• Oversee external communications channels including newswire and company website.
• Coordinate with global teams to ensure cohesive media relations globally.
• Maintain a data-driven approach to maximize team output and impact.

Skills

Corporate communications

Leadership

Media relations

Executive communications

Strategic storytelling

Education

Bachelor's degree in PR/Communications/Journalism/Business

Tools

PowerPoint

Excel

Job description

Dallas TX Client is seeking a strategic communications leader to oversee the External Communications team and deliver best-in-class strategies to promote, protect and elevate the brand.

About the Role

As Senior Manager of External Communications, you’ll shape the voice of an entire family of powerhouse brands. You and your team will craft dynamic, high-impact content that inspires, educates and engages external audiences including the media, industry organizations, potential Franchisees, potential employees and other stakeholders in the U.S. and globally. You’ll lead an award-winning team of passionate communicators who thrive on delivering results and making headlines.

Responsibilities

• Lead the development and execution of an external communications strategy that supports the entire org.
• Drive brand visibility, strengthen reputation, and influence consumer behavior through innovative earned media strategies that generate measurable impact.
• Serve as a trusted advisor to senior leadership, delivering strategic counsel and communications that align with organizational priorities and amplify our external voice.
• Collaborate across functions to uncover compelling narratives, proactively identifying storytelling opportunities tied to key initiatives.
• Safeguard the brand by leading proactive and responsive crisis communications strategies that mitigate reputational risk.
• Elevate and drive reappraisal of the brand through thought leadership strategies, establishing executives as thought leaders in their respective fields through speaking engagement opportunities and media interviews.
• Build and execute proactive awards strategies promoting both the brand and the exceptional talent behind the brand.
• Guide best-in-class external communications channel management of the newswire, company website and more.
• Partner with global teams to deliver cohesive media relations strategies, ensuring alignment across international markets.
• Lead with a data-driven and outcomes-focused mindset to maximize effectiveness and output of team against corporate priorities.

Qualifications

• 10+ years of corporate communications experience
• Proven leadership experience with an ability to manage an internal team as well as external agencies and contractors
• Strategic understanding of current and emerging communication needs, channel management, planning and utilization in corporate environment
• Strong, clear and concise communication and writing skills
• Ability to work under tight deadlines
• Exceptional attention to detail, time management and prioritization skills
• Proficiency in Microsoft PowerPoint, Excel and other Microsoft Office applications

Education and Experience

• Bachelors/4-year degree (public relations, communications, journalism, or business preferred)