Sr. Manager, Entertainment Marketing

tmobile; Bellevue (WA); Sur place; USD 115 000 - 207 000; Plein temps

Avantages offerts par ce poste

Annual stock grant

Employee stock purchase plan

401(k) plan

Money coaching

Résumé du poste

T-Mobile in the United States is seeking a Senior Manager, Entertainment Marketing to lead a team responsible for sponsorships, tentpole and experiential campaigns, aligning with brand and business objectives.

You will develop annual strategies, manage key relationships with properties and agencies, and drive planning, execution and measurement, working across departments and leadership to deliver integrated plans.

Qualifications

• 7-10 years of sponsorships marketing experience at a major brand.
• Proven ability to lead and develop high-performing teams.
• Strong sponsorships and entertainment industry knowledge.
• Experience in experiential marketing campaigns.
• Understanding of wireless industry a plus.
• Strong project management in fast-paced environments.
• Creative and strategic problem solving with clear briefs.
• Excellent communication and attention to detail.

Responsabilités

• Lead strategic planning and cross-functional execution of entertainment marketing programs and sponsorship tentpole campaigns across the full lifecycle from briefing through recapping to support brand and business growth.
• Support the development and implementation of entertainment + sponsorships strategy for TMUS. Partner with line of business collaborators to support annual/bi-annual planning efforts.
• Set clear team goals, develop and empower directs, and cultivate a collaborative and team-first culture.
• Evaluation, planning and execution of additional marketing sponsorships / activations as needed.
• Develop comprehensive presentations, briefs and other materials for planning and executive needs.
• Build and run day to day relationships with properties, agencies, vendors and key internal partnerships.
• Also responsible for other Duties/Projects as assigned by management as needed, including additional support as needed across the Sponsorships team.

Connaissances

Sponsorship marketing

Team leadership

Entertainment partnerships

Experiential marketing

Wireless industry knowledge

Project management

Strategic thinking

Communication skills

Formation

Bachelor's degree in Marketing, Communications, Business

Description du poste

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees!

The Entertainment Marketing team is chartered with driving Brand and Business objectives through sponsorships, live experiences and talent relationships at the national and local levels.

The Senior Manager, Entertainment Marketing will lead a talented team responsible for managing a portfolio of sponsorships that provide meaningful experiences and benefits to customers, with a heavy focus on tentpole and experiential marketing campaigns. They will spearhead development of annual strategies, lead key relationships, drive planning and campaign execution and be accountable for performance measurement and executive recapping.

This person will be responsible for driving sponsorships and partnerships that support T-Mobile's priorities using sound business rationale, consumer insights, and other business information.

The individual should have their finger on the pulse of culture, be creative and collaborative in their work, demonstrate extensive knowledge in building sponsorship campaigns for brands, and be a dynamic marketer with experience leading direct and cross-functional teams. The role will work closely with the Director, Entertainment Marketing on the overall portfolio and cross-functionally to deliver and implement integrated marketing plans with multiple internal departments, properties, agencies and senior-level leadership.

Responsibilities:

• Lead strategic planning and cross-functional execution of entertainment marketing programs and sponsorship tentpole campaigns across the full lifecycle from briefing through recapping to support brand and business growth.
• Support the development and implementation of entertainment + sponsorships strategy for TMUS. Parter with line of business collaborators to support annual/bi-annual planning efforts.
• Set clear team goals, develop and empower directs, and cultivate a collaborative and team-first culture.
• Evaluation, planning and execution of additional marketing sponsorships / activations as needed.
• Develop comprehensive presentations, briefs and other materials for planning and executive needs.
• Build and run day to day relationships with properties, agencies, vendors and key internal partnerships.
• Also responsible for other Duties/Projects as assigned by management as needed, including additional support as needed across the Sponsorships team.

Qualifications:

• 7-10 years of relevant work experience- Experience in sponsorships marketing, entertainment marketing on behalf of a big brand.
• Demonstrated ability to lead and develop high-performing teams with strong relationships- Track record of building and maintaining relationships with Direct report teams, cross-functional teams, vendors and agency partners.
• Sponsorship + Entertainment Industry Knowledge- Strong understanding of sponsorships, brand campaigns and entertainment; experience managing properties + partners.
• Experiential Marketing Expertise- Strong experience leading experiential marketing efforts and translating brand goals into high impact, measurable campaigns.
• Wireless Experience- General understanding of and/or experience in the wireless industry a plus.
• Experience leading complex projects and timelines in a fast-paced environment, often multiple at once.
• Creative and strategic problem solver with shown ability to deliver clear and concise marketing strategies and briefs to all organizational levels.
• Excellent communication skills and attention to detail.
• Bachelor's Degree in Marketing, Communications, Business or a related field.

- At least 18 years of age

- Legally authorized to work in the United States

Travel : Travel Required (Yes/No):Yes

DOT Regulated : DOT Regulated Position (Yes/No):No

Safety Sensitive Position (Yes/No):No

Total Target Cash Earnings Opportunity: $137,520 - $248,040

National Base Pay Range: $114,600 - $206,700

The Total Target Cash Earnings Opportunity represents the expected total cash compensation for this role at target performance, combining base salary and annual incentive opportunity. Actual earnings may be higher or lower depending on individual performance and overall company results.

The base pay range reflects the compensation component of this opportunity. The candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ376103dox=1

At T-Mobile, employees in regular, non-temporary roles are eligibl